[{"data":1,"prerenderedAt":1312},["ShallowReactive",2],{"sanity-pWvQK9lFQ9adrfOLSlUM1fRgXxvyS3HQgyPD-NFSg-Y":3,"sanity-bnEgeyST1RhiBr7n1YqOt8OQvIuAFVz9ZR0GY2aoQUI":40,"sanity-GdLMzUeNOr6oSa-8hiCH85QSEmoxApWfArsefg10kHk":689},{"data":4},{"_createdAt":5,"_id":6,"_rev":7,"_system":8,"_type":11,"_updatedAt":12,"language":13,"page":14,"tenant":39},"2024-07-03T10:12:31Z","1f34bc42-7f6c-436e-8393-7de3ebc192b5","s5YfqJcG5UHkAaHbhOCcXt",{"base":9},{"id":6,"rev":10},"Au3QoemY1y5jLg5Im60JMV","header","2026-04-01T06:22:22Z","en",[15,19,23,27,31,35],{"slug":16,"title":18},{"current":17},"services","Services",{"slug":20,"title":22},{"current":21},"projects","Projects",{"slug":24,"title":26},{"current":25},"news","Insights",{"slug":28,"title":30},{"current":29},"company","About us",{"slug":32,"title":34},{"current":33},"career","Career",{"slug":36,"title":38},{"current":37},"contact","Contact","experienceone",{"data":41},{"_createdAt":42,"_id":43,"_rev":44,"_system":45,"_type":48,"_updatedAt":49,"additionalLinks":50,"infos":118,"language":13,"links":120,"locations":133,"tenant":39,"title":148},"2024-07-03T10:18:45Z","4558148a-3cf2-4621-acb3-6d32008ffaf7","0IdAl9HoW7JMvSquM5o57M",{"base":46},{"id":43,"rev":47},"NzB7IaLHdyz2K2TRSnhvVB","footer","2026-06-24T06:57:49Z",{"items":51,"title":117},[52,62,70,77,85,93,101,109],{"_key":53,"_type":54,"label":55,"reference":56},"76ca26e74322","link","Road To Agentic AI",{"category":57,"slug":60},{"slug":58},{"current":59},"themes",{"current":61},"leading-through-ai",{"_key":63,"_type":54,"label":64,"reference":65},"483eb756a8e5","EO Day 2026 \"Owning the Vibe\"",{"category":66,"slug":68},{"slug":67},{"current":59},{"current":69},"eo-day-2026",{"_key":71,"_type":54,"label":72,"reference":73},"924df6534b55","Whitepaper",{"category":74,"slug":75},null,{"current":76},"whitepaper",{"_key":78,"_type":54,"label":79,"reference":80},"05e65e23791b","Customer Insights Studio ",{"category":81,"slug":83},{"slug":82},{"current":59},{"current":84},"customer-insights-studio",{"_key":86,"_type":54,"label":87,"reference":88},"47613588075f","Digital Showroom ",{"category":89,"slug":91},{"slug":90},{"current":21},{"current":92},"the-digital-product-experience-for-any-showroom",{"_key":94,"_type":54,"label":95,"reference":96},"92dbf5e4007b","Design Systems ",{"category":97,"slug":99},{"slug":98},{"current":59},{"current":100},"the-design-system-for-strong-brands-and-efficient-workflow",{"_key":102,"_type":54,"label":103,"reference":104},"c1f141f06bd8","Connected Car ",{"category":105,"slug":107},{"slug":106},{"current":59},{"current":108},"mobility-for-tomorrows-customers",{"_key":110,"_type":54,"label":111,"reference":112},"0d7781b12b31","Customer Journey ",{"category":113,"slug":115},{"slug":114},{"current":59},{"current":116},"customer-relationship-in-a-digital-world","You might also be interested in this",{"text":119,"title":30},"Experience One is a founder-led company for digital transformation and innovation. Since 2006, 100 experience engineers have been designing cutting-edge digital solutions for brands and companies such as Mercedes-Benz, Siemens, AOK, Bosch, Zeiss, EnBW, or Finanz Informatik from the Sparkassen-Finanzgruppe. The mission: Empower innovators, unleash AI, and give Germany the edge it needs to lead — not follow. Experience One has offices in Stuttgart, Berlin, and Frankfurt.",[121,125,129],{"slug":122,"title":124},{"current":123},"privacy","Privacy",{"slug":126,"title":128},{"current":127},"legal-notes","Legal notice",{"slug":130,"title":132},{"current":131},"legal","Legal information",[134,435,562],{"_key":135,"_type":136,"label":137,"locationReference":138,"pageReference":155},"688eae2cc6e7","location","Hello Berlin",{"_createdAt":139,"_id":140,"_rev":141,"_system":142,"_type":136,"_updatedAt":145,"address1":146,"address2":147,"company":148,"country":149,"fax":150,"link":151,"telephone":153,"tenant":39,"title":154},"2024-07-08T14:25:07Z","a68d40b1-561f-4b83-8e9a-6f895755f884","dWDM6V0czLc4GYHyIkTJHE",{"base":143},{"id":140,"rev":144},"b8sEOsWIAbJGU9gRXM42at","2026-09-03T07:55:22Z","Zossener Straße 57","10961 Berlin","Experience One AG","Germany","+49 711 25 35 99 70",{"label":152},"Sag Hallo","+49 30 328 984 700","Berlin",{"_createdAt":156,"_id":157,"_rev":158,"_system":159,"_type":162,"_updatedAt":163,"content":164,"language":13,"seo":429,"slug":433,"tenant":39,"title":38},"2024-07-08T09:54:49Z","5e50a2a2-4c6e-4068-8dbe-6b54dd227e8a","b8sEOsWIAbJGU9gRXLkQWA",{"base":160},{"id":157,"rev":161},"bMzLx7lQUFfrTcFFAqidy0","page","2026-09-03T06:44:45Z",[165,204,220,243,313,330,374,391],{"_key":166,"_type":167,"headline":168,"statement":169,"vimeo":181},"c42e6c873d94","mediaStage","Let's build something great together",[170],{"_key":171,"_type":172,"children":173,"markDefs":179,"style":180},"df70413f947f","block",[174],{"_key":175,"_type":176,"marks":177,"text":178},"ce48cc88035d0","span",[],"Say hello if you want to turn your ideas into reality",[],"normal",{"aspectRatio":182,"files":183,"id":203},1.7777777777777777,[184,187,191,195,199],{"_key":185,"rendition":186},"4RiPPmV4F931QFJYKJmRLS","240p",{"_key":188,"link":189,"rendition":190},"4RiPPmV4F931QFJYKJmRN2","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F360p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=b147738b2553c46d46a03a81ec1282a68d1f5ae0f3ac6468b0f12e0755ef1745","360p",{"_key":192,"link":193,"rendition":194},"4RiPPmV4F931QFJYKJmROc","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F540p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=503780b830d8e7dd4dcd99acf97634a3742491954806a5f4ef311ffe61837fd3","540p",{"_key":196,"link":197,"rendition":198},"4RiPPmV4F931QFJYKJmRQC","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F720p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=c868dbd8a38420fb638214b2158e10f480b445b699b143a9ab6f5b9fe9c2405f","720p",{"_key":200,"link":201,"rendition":202},"4RiPPmV4F931QFJYKJmRRm","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F1080p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=bc90f59d08b96b3ce338252aef21cde41044ddd66ac944fea702b10fcb473875","1080p","298369647",{"_key":205,"_type":206,"copy":207,"headline":216,"primaryCta":217},"89616183dcc9","headlineCopyCta",[208],{"_key":209,"_type":172,"children":210,"markDefs":215,"style":180},"1f9f0f26a730",[211],{"_key":212,"_type":176,"marks":213,"text":214},"3d1c026cfe3b0",[],"You have a project request, are looking for a new job or want to contact us about another topic? No problem. Just send us a message and we’ll get back to you.",[],"Get in touch",{"href":218,"label":219},"https:\u002F\u002Fwww.experienceone.com\u002Fen\u002Fcontactform","Send message",{"_key":221,"_type":222,"cta":223,"headline":154,"isMirrored":226,"sanityImage":227,"text":234},"1289b1b74944","copyMedia",{"href":224,"label":225},"\u002Fcontactform","Say hello",true,{"_type":228,"alt":229,"aspectRatioXs":230,"asset":231,"title":229},"sanityImage","Experience One Office in Berlin","16x9",{"_ref":232,"_type":233},"image-f1b0c4904e37e6f7e41ff876fd59523f70ca4276-1050x590-jpg","reference",[235],{"_key":236,"_type":172,"children":237,"markDefs":242,"style":180},"e80f6e77751a",[238],{"_key":239,"_type":176,"marks":240,"text":241},"2e42f996bac40",[],"Zossener Straße 57\n10961 Berlin\nPhone: +49 30 328 984 700",[],{"_key":244,"_type":245,"headline":246,"pages":247},"db24c03c3717","imageSlider","Our team in Berlin",[248,258,266,286,300],{"_key":249,"_type":250,"copy":251,"linkedin":252,"sanityImage":253,"title":254},"e2c114ef8ac7","imageSliderPage","Principal UI Design","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fkathrin-eichhorn-596a03173\u002F?skipRedirect=true",{"_type":228,"alt":254,"aspectRatioXs":255,"asset":256,"title":254},"Kathrin Eichhorn","1x1",{"_ref":257,"_type":233},"image-031a6ebb7d736b15574a360ec18359f6aba497cf-750x1000-png",{"_key":259,"_type":250,"copy":260,"linkedin":261,"sanityImage":262,"title":263},"4e85116537a2","Director UX","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fchristian-klugert-2394bb6\u002F",{"_type":228,"alt":263,"aspectRatioXs":255,"asset":264,"title":263},"Christian Klugert",{"_ref":265,"_type":233},"image-e3862ca692e5b9114618bdd4af1c28cde9a1239d-1600x2138-jpg",{"_key":267,"_type":250,"copy":268,"linkedin":269,"sanityImage":270,"title":271},"2e1df58d9a58","Principal UX Design","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fmaksim-murye\u002F?skipRedirect=true",{"_type":228,"alt":271,"aspectRatioXs":272,"asset":273,"crop":275,"hotspot":280,"title":271},"Maksim Mur'ye","4x3",{"_ref":274,"_type":233},"image-7b4bc4afd67b2f0a2e55fca1cdada416709dce8e-539x720-jpg",{"_type":276,"bottom":277,"left":278,"right":278,"top":279},"sanity.imageCrop",0.1986943286692589,0,0.0006563344924111173,{"_type":281,"height":282,"width":283,"x":284,"y":285},"sanity.imageHotspot",0.8006493368383301,0.9740181169176066,0.5,0.4009810029115761,{"_key":287,"_type":250,"copy":288,"linkedin":289,"sanityImage":290,"title":291},"779a67a1a24e","Director Technology","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fsebastian-ruhtz-5068b5194\u002F?skipRedirect=true",{"_type":228,"alt":291,"aspectRatioXs":255,"asset":292,"crop":294,"hotspot":295,"title":291},"Sebastian Ruhtz",{"_ref":293,"_type":233},"image-75a38c91188af4a37cc01bc4e1991235a9a1ad4e-2170x2893-jpg",{"_type":276,"bottom":278,"left":278,"right":278,"top":278},{"_type":281,"height":296,"width":297,"x":298,"y":299},0.7786465203093345,0.9779294491208887,0.5110352754395556,0.38932326015466723,{"_key":301,"_type":250,"copy":302,"linkedin":303,"sanityImage":304,"title":305},"fb97fa6caf12","Principal AI Engineering","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fniels-garve\u002F?skipRedirect=true",{"_type":228,"alt":305,"aspectRatioXs":255,"asset":306,"crop":308,"hotspot":309,"title":305},"Niels Garve",{"_ref":307,"_type":233},"image-75c88cfb6e1d820a5245a53d7af94967a6a5a7ff-3906x5208-jpg",{"_type":276,"bottom":278,"left":278,"right":278,"top":278},{"_type":281,"height":310,"width":311,"x":284,"y":312},0.6551316825619039,1,0.37823737859830264,{"_key":314,"_type":222,"cta":315,"headline":316,"isMirrored":226,"sanityImage":317,"text":321},"01907de3c979",{"href":224,"label":225},"Frankfurt",{"_type":228,"alt":318,"aspectRatioXs":230,"asset":319,"title":318},"Experience One Office in Frankfurt",{"_ref":320,"_type":233},"image-4b8ed7011ba1c5bbaa9d03673597d12ddddc405d-1050x590-jpg",[322],{"_key":323,"_type":172,"children":324,"markDefs":329,"style":180},"1f4afffec5a9",[325],{"_key":326,"_type":176,"marks":327,"text":328},"1e32bbc12eed",[],"Futury GmbH\nc\u002Fo Experience One AG\nAm Steinernen Stock 1\n60320 Frankfurt am Main\nPhone: +49 711 25 35 99 60",[],{"_key":331,"_type":245,"headline":332,"pages":333},"69c7caa72a03","Our team in Frankfurt",[334,342,350,357,366],{"_key":335,"_type":250,"copy":336,"linkedin":337,"sanityImage":338,"title":339},"3135908b7674","Founder and CEO","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fkaimueller\u002F",{"_type":228,"alt":339,"aspectRatioXs":255,"asset":340,"title":339},"Kai Müller",{"_ref":341,"_type":233},"image-656f3361beb11f707152c1f247473fa26fd046c6-439x439-png",{"_key":343,"_type":250,"copy":344,"linkedin":345,"sanityImage":346,"title":347},"6bdac8e829c4","Managing Director","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Flinda-stauffenberg-50783014\u002F",{"_type":228,"alt":347,"aspectRatioXs":272,"asset":348,"title":347},"Linda Stauffenberg",{"_ref":349,"_type":233},"image-0bd6266f85aa6948d009cd964398b334bb1a1b0b-752x564-jpg",{"_key":351,"_type":250,"copy":344,"linkedin":352,"sanityImage":353,"title":354},"acda26df61df","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fchristianpusch\u002F",{"_type":228,"alt":354,"aspectRatioXs":255,"asset":355,"title":354},"Christian Pusch",{"_ref":356,"_type":233},"image-a0278451a2367d10cac1491fb1283395daaf898e-499x499-png",{"_key":358,"_type":250,"copy":359,"linkedin":360,"sanityImage":361,"title":365},"e92772596eb2","Director Design & Business Excellence","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fninahaller\u002F?originalSubdomain=de",{"_type":228,"alt":362,"aspectRatioXs":255,"asset":363,"title":362},"Katharina Roos, Experience One",{"_ref":364,"_type":233},"image-7e889218fc7440882fe07876f3ee8239067cebdf-2099x2799-jpg","Katharina Roos",{"_key":367,"_type":250,"copy":368,"linkedin":369,"sanityImage":370,"title":371},"3c189696f7da","Team Lead Deployment Program Management","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fnadine-belger-071712195\u002F",{"_type":228,"alt":371,"aspectRatioXs":255,"asset":372,"title":371},"Nadine Belger",{"_ref":373,"_type":233},"image-f64a42da1be3272cfb04ba261455399e57984c41-2977x2977-jpg",{"_key":375,"_type":222,"cta":376,"headline":377,"isMirrored":226,"sanityImage":378,"text":382},"35dee2d9a566",{"href":224,"label":225},"Stuttgart",{"_type":228,"alt":379,"aspectRatioXs":230,"asset":380,"title":379},"Experience One Office in Stuttgart",{"_ref":381,"_type":233},"image-d6a6bbafda90f0f503cc8d63fe438fa39175efb2-1050x590-jpg",[383],{"_key":384,"_type":172,"children":385,"markDefs":390,"style":180},"67c2506b2700",[386],{"_key":387,"_type":176,"marks":388,"text":389},"9ea29065252a0",[],"Seidenstraße 19\n70174 Stuttgart\nPhone: +49 711 25 35 99 60",[],{"_key":392,"_type":245,"headline":393,"pages":394},"055b5f2144a8","Our team in Stuttgart",[395,404,413,421],{"_key":396,"_type":250,"copy":397,"linkedin":398,"sanityImage":399,"title":400},"dc37ef7a4cf2","Founder and Managing Director","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Furban-dausacker-16bb7858\u002F",{"_type":228,"alt":400,"aspectRatioXs":401,"asset":402,"title":400},"Urban Dausacker","2x3",{"_ref":403,"_type":233},"image-6c4d9ec1aacce05a3ee873f769cd253ff53ab8bb-682x1024-png",{"_key":405,"_type":250,"copy":406,"linkedin":407,"sanityImage":408,"title":409},"32b0e74355ed","Chief Technology Officer","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fsebastian-luxem-4b6227205\u002F",{"_type":228,"alt":409,"aspectRatioXs":410,"asset":411,"title":409},"Sebastian Luxem","3x4",{"_ref":412,"_type":233},"image-7019c4460c5a4d3b9b933efdf9fee60ec5a6897b-3805x5073-jpg",{"_key":414,"_type":250,"copy":415,"linkedin":416,"sanityImage":417,"title":418},"dc60c11f9e06","Director Automotive","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Ffranksesselmann\u002F",{"_type":228,"alt":418,"aspectRatioXs":401,"asset":419,"title":418},"Frank Sesselmann",{"_ref":420,"_type":233},"image-0877f9080e35e641e8de62a6f9a277ca71d70b93-682x1024-png",{"_key":422,"_type":250,"copy":423,"linkedin":424,"sanityImage":425,"title":426},"6d8191d6b71b","Director Platform Management","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fcaspar-tajbakhsh-0193b997\u002F",{"_type":228,"alt":426,"aspectRatioXs":410,"asset":427,"title":426},"Caspar Tajbakhsh",{"_ref":428,"_type":233},"image-ff1116c9973ae26ca3d84c52a3d640193b32a507-4079x5440-jpg",{"description":430,"title":431,"type":432},"We transform customer experience into business success. To do this, we develop digital solutions at the interface of technology, design and strategy.","Contact - Experience One","website",{"_type":434,"current":37},"slug",{"_key":436,"_type":136,"label":437,"locationReference":438,"pageReference":450},"c18eb528953f","Hello Stuttgart",{"_createdAt":439,"_id":440,"_rev":441,"_system":442,"_type":136,"_updatedAt":445,"address1":446,"address2":447,"company":148,"country":149,"fax":150,"link":448,"telephone":449,"tenant":39,"title":377},"2024-07-08T14:26:48Z","4c8d70b2-033a-4251-abe6-e8e21ea8d602","b8sEOsWIAbJGU9gRXMKLK9",{"base":443},{"id":440,"rev":444},"g0AkPMF6GvTWhYxKavmGEF","2026-09-03T07:55:34Z","Seidenstraße 19","70174 Stuttgart",{"label":152},"+49 711 25 35 99 60",{"_createdAt":156,"_id":157,"_rev":158,"_system":451,"_type":162,"_updatedAt":163,"content":453,"language":13,"seo":560,"slug":561,"tenant":39,"title":38},{"base":452},{"id":157,"rev":161},[454,468,476,486,509,519,536,546],{"_key":166,"_type":167,"headline":168,"statement":455,"vimeo":461},[456],{"_key":171,"_type":172,"children":457,"markDefs":460,"style":180},[458],{"_key":175,"_type":176,"marks":459,"text":178},[],[],{"aspectRatio":182,"files":462,"id":203},[463,464,465,466,467],{"_key":185,"rendition":186},{"_key":188,"link":189,"rendition":190},{"_key":192,"link":193,"rendition":194},{"_key":196,"link":197,"rendition":198},{"_key":200,"link":201,"rendition":202},{"_key":205,"_type":206,"copy":469,"headline":216,"primaryCta":475},[470],{"_key":209,"_type":172,"children":471,"markDefs":474,"style":180},[472],{"_key":212,"_type":176,"marks":473,"text":214},[],[],{"href":218,"label":219},{"_key":221,"_type":222,"cta":477,"headline":154,"isMirrored":226,"sanityImage":478,"text":480},{"href":224,"label":225},{"_type":228,"alt":229,"aspectRatioXs":230,"asset":479,"title":229},{"_ref":232,"_type":233},[481],{"_key":236,"_type":172,"children":482,"markDefs":485,"style":180},[483],{"_key":239,"_type":176,"marks":484,"text":241},[],[],{"_key":244,"_type":245,"headline":246,"pages":487},[488,491,494,499,504],{"_key":249,"_type":250,"copy":251,"linkedin":252,"sanityImage":489,"title":254},{"_type":228,"alt":254,"aspectRatioXs":255,"asset":490,"title":254},{"_ref":257,"_type":233},{"_key":259,"_type":250,"copy":260,"linkedin":261,"sanityImage":492,"title":263},{"_type":228,"alt":263,"aspectRatioXs":255,"asset":493,"title":263},{"_ref":265,"_type":233},{"_key":267,"_type":250,"copy":268,"linkedin":269,"sanityImage":495,"title":271},{"_type":228,"alt":271,"aspectRatioXs":272,"asset":496,"crop":497,"hotspot":498,"title":271},{"_ref":274,"_type":233},{"_type":276,"bottom":277,"left":278,"right":278,"top":279},{"_type":281,"height":282,"width":283,"x":284,"y":285},{"_key":287,"_type":250,"copy":288,"linkedin":289,"sanityImage":500,"title":291},{"_type":228,"alt":291,"aspectRatioXs":255,"asset":501,"crop":502,"hotspot":503,"title":291},{"_ref":293,"_type":233},{"_type":276,"bottom":278,"left":278,"right":278,"top":278},{"_type":281,"height":296,"width":297,"x":298,"y":299},{"_key":301,"_type":250,"copy":302,"linkedin":303,"sanityImage":505,"title":305},{"_type":228,"alt":305,"aspectRatioXs":255,"asset":506,"crop":507,"hotspot":508,"title":305},{"_ref":307,"_type":233},{"_type":276,"bottom":278,"left":278,"right":278,"top":278},{"_type":281,"height":310,"width":311,"x":284,"y":312},{"_key":314,"_type":222,"cta":510,"headline":316,"isMirrored":226,"sanityImage":511,"text":513},{"href":224,"label":225},{"_type":228,"alt":318,"aspectRatioXs":230,"asset":512,"title":318},{"_ref":320,"_type":233},[514],{"_key":323,"_type":172,"children":515,"markDefs":518,"style":180},[516],{"_key":326,"_type":176,"marks":517,"text":328},[],[],{"_key":331,"_type":245,"headline":332,"pages":520},[521,524,527,530,533],{"_key":335,"_type":250,"copy":336,"linkedin":337,"sanityImage":522,"title":339},{"_type":228,"alt":339,"aspectRatioXs":255,"asset":523,"title":339},{"_ref":341,"_type":233},{"_key":343,"_type":250,"copy":344,"linkedin":345,"sanityImage":525,"title":347},{"_type":228,"alt":347,"aspectRatioXs":272,"asset":526,"title":347},{"_ref":349,"_type":233},{"_key":351,"_type":250,"copy":344,"linkedin":352,"sanityImage":528,"title":354},{"_type":228,"alt":354,"aspectRatioXs":255,"asset":529,"title":354},{"_ref":356,"_type":233},{"_key":358,"_type":250,"copy":359,"linkedin":360,"sanityImage":531,"title":365},{"_type":228,"alt":362,"aspectRatioXs":255,"asset":532,"title":362},{"_ref":364,"_type":233},{"_key":367,"_type":250,"copy":368,"linkedin":369,"sanityImage":534,"title":371},{"_type":228,"alt":371,"aspectRatioXs":255,"asset":535,"title":371},{"_ref":373,"_type":233},{"_key":375,"_type":222,"cta":537,"headline":377,"isMirrored":226,"sanityImage":538,"text":540},{"href":224,"label":225},{"_type":228,"alt":379,"aspectRatioXs":230,"asset":539,"title":379},{"_ref":381,"_type":233},[541],{"_key":384,"_type":172,"children":542,"markDefs":545,"style":180},[543],{"_key":387,"_type":176,"marks":544,"text":389},[],[],{"_key":392,"_type":245,"headline":393,"pages":547},[548,551,554,557],{"_key":396,"_type":250,"copy":397,"linkedin":398,"sanityImage":549,"title":400},{"_type":228,"alt":400,"aspectRatioXs":401,"asset":550,"title":400},{"_ref":403,"_type":233},{"_key":405,"_type":250,"copy":406,"linkedin":407,"sanityImage":552,"title":409},{"_type":228,"alt":409,"aspectRatioXs":410,"asset":553,"title":409},{"_ref":412,"_type":233},{"_key":414,"_type":250,"copy":415,"linkedin":416,"sanityImage":555,"title":418},{"_type":228,"alt":418,"aspectRatioXs":401,"asset":556,"title":418},{"_ref":420,"_type":233},{"_key":422,"_type":250,"copy":423,"linkedin":424,"sanityImage":558,"title":426},{"_type":228,"alt":426,"aspectRatioXs":410,"asset":559,"title":426},{"_ref":428,"_type":233},{"description":430,"title":431,"type":432},{"_type":434,"current":37},{"_key":563,"_type":136,"label":564,"locationReference":565,"pageReference":577},"d8fd3fedec36","Hello Frankfurt",{"_createdAt":566,"_id":567,"_rev":568,"_system":569,"_type":136,"_updatedAt":572,"address1":573,"address2":574,"company":575,"country":149,"fax":150,"link":576,"telephone":449,"tenant":39,"title":316},"2024-07-08T14:25:24Z","9603e51f-1fae-4143-857b-78feea9ff3d2","g0AkPMF6GvTWhYxKawQbXh",{"base":570},{"id":567,"rev":571},"g0AkPMF6GvTWhYxKavmjeL","2026-09-03T07:55:44Z","Am Steinernen Stock 1","60320 Frankfurt","Futury GmbH c\u002Fo Experience One AG ",{"label":152},{"_createdAt":156,"_id":157,"_rev":158,"_system":578,"_type":162,"_updatedAt":163,"content":580,"language":13,"seo":687,"slug":688,"tenant":39,"title":38},{"base":579},{"id":157,"rev":161},[581,595,603,613,636,646,663,673],{"_key":166,"_type":167,"headline":168,"statement":582,"vimeo":588},[583],{"_key":171,"_type":172,"children":584,"markDefs":587,"style":180},[585],{"_key":175,"_type":176,"marks":586,"text":178},[],[],{"aspectRatio":182,"files":589,"id":203},[590,591,592,593,594],{"_key":185,"rendition":186},{"_key":188,"link":189,"rendition":190},{"_key":192,"link":193,"rendition":194},{"_key":196,"link":197,"rendition":198},{"_key":200,"link":201,"rendition":202},{"_key":205,"_type":206,"copy":596,"headline":216,"primaryCta":602},[597],{"_key":209,"_type":172,"children":598,"markDefs":601,"style":180},[599],{"_key":212,"_type":176,"marks":600,"text":214},[],[],{"href":218,"label":219},{"_key":221,"_type":222,"cta":604,"headline":154,"isMirrored":226,"sanityImage":605,"text":607},{"href":224,"label":225},{"_type":228,"alt":229,"aspectRatioXs":230,"asset":606,"title":229},{"_ref":232,"_type":233},[608],{"_key":236,"_type":172,"children":609,"markDefs":612,"style":180},[610],{"_key":239,"_type":176,"marks":611,"text":241},[],[],{"_key":244,"_type":245,"headline":246,"pages":614},[615,618,621,626,631],{"_key":249,"_type":250,"copy":251,"linkedin":252,"sanityImage":616,"title":254},{"_type":228,"alt":254,"aspectRatioXs":255,"asset":617,"title":254},{"_ref":257,"_type":233},{"_key":259,"_type":250,"copy":260,"linkedin":261,"sanityImage":619,"title":263},{"_type":228,"alt":263,"aspectRatioXs":255,"asset":620,"title":263},{"_ref":265,"_type":233},{"_key":267,"_type":250,"copy":268,"linkedin":269,"sanityImage":622,"title":271},{"_type":228,"alt":271,"aspectRatioXs":272,"asset":623,"crop":624,"hotspot":625,"title":271},{"_ref":274,"_type":233},{"_type":276,"bottom":277,"left":278,"right":278,"top":279},{"_type":281,"height":282,"width":283,"x":284,"y":285},{"_key":287,"_type":250,"copy":288,"linkedin":289,"sanityImage":627,"title":291},{"_type":228,"alt":291,"aspectRatioXs":255,"asset":628,"crop":629,"hotspot":630,"title":291},{"_ref":293,"_type":233},{"_type":276,"bottom":278,"left":278,"right":278,"top":278},{"_type":281,"height":296,"width":297,"x":298,"y":299},{"_key":301,"_type":250,"copy":302,"linkedin":303,"sanityImage":632,"title":305},{"_type":228,"alt":305,"aspectRatioXs":255,"asset":633,"crop":634,"hotspot":635,"title":305},{"_ref":307,"_type":233},{"_type":276,"bottom":278,"left":278,"right":278,"top":278},{"_type":281,"height":310,"width":311,"x":284,"y":312},{"_key":314,"_type":222,"cta":637,"headline":316,"isMirrored":226,"sanityImage":638,"text":640},{"href":224,"label":225},{"_type":228,"alt":318,"aspectRatioXs":230,"asset":639,"title":318},{"_ref":320,"_type":233},[641],{"_key":323,"_type":172,"children":642,"markDefs":645,"style":180},[643],{"_key":326,"_type":176,"marks":644,"text":328},[],[],{"_key":331,"_type":245,"headline":332,"pages":647},[648,651,654,657,660],{"_key":335,"_type":250,"copy":336,"linkedin":337,"sanityImage":649,"title":339},{"_type":228,"alt":339,"aspectRatioXs":255,"asset":650,"title":339},{"_ref":341,"_type":233},{"_key":343,"_type":250,"copy":344,"linkedin":345,"sanityImage":652,"title":347},{"_type":228,"alt":347,"aspectRatioXs":272,"asset":653,"title":347},{"_ref":349,"_type":233},{"_key":351,"_type":250,"copy":344,"linkedin":352,"sanityImage":655,"title":354},{"_type":228,"alt":354,"aspectRatioXs":255,"asset":656,"title":354},{"_ref":356,"_type":233},{"_key":358,"_type":250,"copy":359,"linkedin":360,"sanityImage":658,"title":365},{"_type":228,"alt":362,"aspectRatioXs":255,"asset":659,"title":362},{"_ref":364,"_type":233},{"_key":367,"_type":250,"copy":368,"linkedin":369,"sanityImage":661,"title":371},{"_type":228,"alt":371,"aspectRatioXs":255,"asset":662,"title":371},{"_ref":373,"_type":233},{"_key":375,"_type":222,"cta":664,"headline":377,"isMirrored":226,"sanityImage":665,"text":667},{"href":224,"label":225},{"_type":228,"alt":379,"aspectRatioXs":230,"asset":666,"title":379},{"_ref":381,"_type":233},[668],{"_key":384,"_type":172,"children":669,"markDefs":672,"style":180},[670],{"_key":387,"_type":176,"marks":671,"text":389},[],[],{"_key":392,"_type":245,"headline":393,"pages":674},[675,678,681,684],{"_key":396,"_type":250,"copy":397,"linkedin":398,"sanityImage":676,"title":400},{"_type":228,"alt":400,"aspectRatioXs":401,"asset":677,"title":400},{"_ref":403,"_type":233},{"_key":405,"_type":250,"copy":406,"linkedin":407,"sanityImage":679,"title":409},{"_type":228,"alt":409,"aspectRatioXs":410,"asset":680,"title":409},{"_ref":412,"_type":233},{"_key":414,"_type":250,"copy":415,"linkedin":416,"sanityImage":682,"title":418},{"_type":228,"alt":418,"aspectRatioXs":401,"asset":683,"title":418},{"_ref":420,"_type":233},{"_key":422,"_type":250,"copy":423,"linkedin":424,"sanityImage":685,"title":426},{"_type":228,"alt":426,"aspectRatioXs":410,"asset":686,"title":426},{"_ref":428,"_type":233},{"description":430,"title":431,"type":432},{"_type":434,"current":37},{"data":690,"sourceMap":-1},{"_createdAt":691,"_id":692,"_rev":693,"_system":694,"_translations":697,"_type":711,"_updatedAt":712,"category":713,"content":715,"language":13,"newsCategories":1294,"pinned":930,"seo":1297,"slug":1305,"teaser":1306,"tenant":39,"title":710},"2026-09-07T11:31:56Z","17a83d4a-db35-4464-8829-b352e3f44ee9","g0HYAqMVNkHt5H2w9UyoXI",{"base":695},{"id":692,"rev":696},"pNG3g7WGRfBOpoHyKW3tk5",[698,705],{"category":699,"language":701,"slug":702,"title":704},{"slug":700},{"_type":434,"current":25},"de",{"_type":434,"current":703},"hessischer-staatspreis-2026","Hessischer Staatspreis 2026",{"category":706,"language":13,"slug":708,"title":710},{"slug":707},{"_type":434,"current":25},{"_type":434,"current":709},"hessian-state-prize-2026","Hessian State Prize for Universal Design 2026","newsArticle","2026-09-08T09:54:28Z",{"slug":714},{"_type":434,"current":25},[716,720,731,808],{"_key":717,"_type":718,"contactPerson":74,"content":74,"headline":710,"imageSliderPersons":74,"items":74,"persons":74,"publishedDate":719,"reference":74,"sidebar":74},"6964e30e2b9b","newsHeadline","2026-08-06",{"_key":721,"_type":722,"contactPerson":74,"content":74,"imageSliderPersons":74,"items":74,"persons":74,"reference":74,"sanityImage":723,"sidebar":74},"cc2a47343604","mediaContentWidth",{"_type":228,"alt":724,"aspectRatioSm":725,"aspectRatioXs":272,"asset":726,"copyright":728,"title":730},"Katharina Roos on the jury for the 2026 Hessian State Prize for Universal Design","12x5",{"_ref":727,"_type":233},"image-80eb58edb431788eeaa540581d02b1aed64a447b-5400x2250-png",{"text":729},"Manuel Debus","Hesse State Prize for Universal Design 2026",{"_key":732,"_type":733,"contactPerson":74,"content":734,"imageSliderPersons":74,"items":74,"persons":74,"reference":74,"sidebar":783},"06ac36fe818b","newsDetails",[735,743,751,757,765],{"_key":736,"_type":172,"children":737,"markDefs":742,"style":180},"b29fe6090b46",[738],{"_key":739,"_type":176,"marks":740,"text":741},"40126a0dd877",[],"The Hessian State Prize for Universal Design recognizes projects that make products and services accessible to the widest possible range of people from the very beginning. Katharina Roos, Director of Design & Business Excellence at Experience One, is serving on this year’s jury, evaluating the submitted projects alongside experts from the fields of design, science, and politics.",[],{"_key":744,"_type":172,"children":745,"markDefs":750,"style":180},"ab4473ca9518",[746],{"_key":747,"_type":176,"marks":748,"text":749},"55fb1b521470",[],"Digital exclusion is often less visible than a missing curb cut—but just as real. Subtitles, for example, were originally developed for the deaf and are now indispensable, especially in situations without sound, such as on a bus or in a waiting room. Voice assistants were long considered purely an accessibility tool and have long since become everyday technology. Large font, high contrast, and plain language, on the other hand, help everyone who is tired, distracted, or navigating in low light—and demonstrate the difference that universal design makes in everyday life.",[],{"_key":752,"_type":753,"aspectRatioXs":255,"asset":754,"caption":756},"64d3eb667797","newsImage",{"_ref":755,"_type":233},"image-7906ef1789189ae4ed7a9ecfcab4b25db03befde-2160x2160-png","Katharina Roos is a member of the jury for the 2026 Hessian State Prize",{"_key":758,"_type":172,"children":759,"markDefs":764,"style":180},"0662c1acb745",[760],{"_key":761,"_type":176,"marks":762,"text":763},"4c871bdce00a",[],"The State Prize is awarded every two years and organized by the German Design Council. The award ceremony will take place on November 13, 2026, as part of “Policy Days – Future Needs Design” during World Design Capital Frankfurt RheinMain 2026.",[],{"_key":766,"_type":172,"children":767,"markDefs":781,"style":180},"d4046325c966",[768,772,777],{"_key":769,"_type":176,"marks":770,"text":771},"466f882b1f08",[],"For more information about the competition, visit ",{"_key":773,"_type":176,"marks":774,"text":776},"5b6d256f273c",[775],"320b274db682","universellesdesign.de",{"_key":778,"_type":176,"marks":779,"text":780},"a89470f277b7",[],".",[782],{"_key":775,"_type":54,"href":776},{"contactPerson":784},{"_type":785,"copyContent":786,"person":787,"title":38},"contactPerson","department",{"_createdAt":788,"_id":789,"_rev":790,"_type":791,"_updatedAt":792,"department":793,"email":798,"linkedin":799,"name":800,"position":801,"sanityImage":805,"tenant":39,"title":800},"2024-07-11T07:37:02Z","6b9467e8-975d-4c52-bf12-17e55364c113","dcSHfEyMnxYjeptoCX0kff","person","2025-05-15T06:19:56Z",[794,797],{"_key":701,"_type":795,"value":796},"internationalizedArrayStringValue","Marketing & Communications",{"_key":13,"_type":795,"value":796},"pr@experienceone.com","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fjulia-keller-eo\u002F","Julia Keller",[802,804],{"_key":701,"_type":795,"value":803},"Senior Marketing & Communications Managerin",{"_key":13,"_type":795,"value":803},{"_type":228,"aspectRatioSm":255,"aspectRatioXs":255,"asset":806},{"_ref":807,"_type":233},"image-9006425a675b7c5a8e0c3567a72c359ca0de0427-3036x3032-jpg",{"_key":809,"_type":810,"contactPerson":74,"content":74,"headline":811,"imageSliderPersons":74,"items":812,"persons":74,"reference":74,"sidebar":74},"a95be7dd2b94","teaserGroup","You might also be interested in",[813,960],{"_createdAt":814,"_id":815,"_key":816,"_ref":815,"_rev":817,"_type":711,"_updatedAt":818,"category":819,"content":821,"language":13,"newsCategories":923,"pinned":930,"reference":74,"seo":931,"slug":943,"teaser":945,"tenant":39,"title":824},"2025-04-22T08:28:16Z","bf16ed88-81c1-4bac-bbb1-d0e618b7a29a","b83fbb968ac5","Vt3n3lDrbzykAxot0l3DeA","2025-04-22T11:25:13Z",{"slug":820},{"_type":434,"current":25},[822,826,832,887],{"_key":823,"_type":718,"headline":824,"publishedDate":825},"98314d847823","Focus Open Design Award 2025: Katharina Roos on the jury","2025-04-22",{"_key":827,"_type":722,"sanityImage":828},"4f288e1485e9",{"_type":228,"alt":829,"aspectRatioXs":725,"asset":830},"a black background with a few white lines on it",{"_ref":831,"_type":233},"image-49d0e2c2c3610b7d2ab2f96d39f93fafd1804dba-5400x2250-png",{"_key":833,"_type":733,"content":834,"sidebar":883},"89b07f29e071",[835,843,851,859,867,875],{"_key":836,"_type":172,"children":837,"markDefs":842,"style":180},"917ed1d17d34",[838],{"_key":839,"_type":176,"marks":840,"text":841},"0a39040a7dbc",[],"One of Germany's most prestigious design awards is entering its next round: Focus Open 2025",[],{"_key":844,"_type":172,"children":845,"markDefs":850,"style":180},"63a1818ebe88",[846],{"_key":847,"_type":176,"marks":848,"text":849},"56573360deee",[],"For over 30 years, Focus Open has been a fixture in the design world—both nationally and internationally. In 2025, the prestigious state award will once again honor outstanding design achievements in products, services, and forward-looking concepts. The independent jury, consisting of six experts from a wide range of disciplines, brings diverse perspectives and the highest level of expertise to the table.",[],{"_key":852,"_type":172,"children":853,"markDefs":858,"style":180},"11c9e1d4236e",[854],{"_key":855,"_type":176,"marks":856,"text":857},"164676825341",[],"Joining us this year is Katharina Roos, Director of Design & Business Excellence at Experience One. As a new member of the jury, she brings not only many years of experience in the field of design and business, but also a clear stance on the role of artificial intelligence in the creative process.",[],{"_key":860,"_type":861,"caption":862,"sanityImage":863,"text":866},"cd384e09fa79","newsQuote","Katharina Roos, Director Design & Business Excellence, Experience One",{"_type":228,"alt":362,"aspectRatioXs":255,"asset":864,"title":362},{"_ref":865,"_type":233},"image-c1507e779d8eb2025289be0a00ca8c42dd57972c-500x500-jpg","I am looking forward to evaluating outstanding international design and innovation solutions as a member of the jury—especially in times when AI is becoming increasingly influential. Exceptional design will continue to be the result of a human-centered, collaborative process. AI can enrich this process, but it cannot replace it.",{"_key":868,"_type":172,"children":869,"markDefs":874,"style":180},"64492f101005",[870],{"_key":871,"_type":176,"marks":872,"text":873},"0fbf03cf0ec5",[],"Roos emphasizes: Quality in design arises when technology and people work together. AI can provide tools, inspire ideas, and accelerate processes—but the decisive impetus, the courageous change of perspective, and empathetic understanding remain human.",[],{"_key":876,"_type":172,"children":877,"markDefs":882,"style":180},"485dc19f4c50",[878],{"_key":879,"_type":176,"marks":880,"text":881},"44d673f9f56c",[],"Focus Open 2025 promises once again to deliver visionary solutions that are in tune with the spirit of the times – and often even ahead of it.",[],{"contactPerson":884},{"_type":785,"person":885,"title":38},{"_ref":886,"_type":233},"30b21efc-c45b-4bec-b3c3-44e7c0cb59e0",{"_key":888,"_type":810,"headline":811,"items":889},"e40c5a28904b",[890,912],{"_key":891,"_type":892,"headline":893,"overline":894,"reference":895,"sanityImage":897,"text":911},"5c9c958928cf","teaserGroupItem","Daniel Löhlein on the 2025 Spring Jury","UX Design Awards",{"_ref":896,"_type":233},"52b33b38-3441-4bfe-9854-4be66a956339",{"_type":228,"alt":898,"aspectRatioSm":899,"aspectRatioXs":899,"asset":900,"crop":902,"hotspot":906},"a man wearing glasses and a black shirt stands with his arms crossed","8x9",{"_ref":901,"_type":233},"image-44f5d5a4caa611962d2220b9989942fe1faee04e-2988x2250-png",{"_type":276,"bottom":278,"left":903,"right":904,"top":905},0.13560525645380433,0.0918503028759059,0.0007182265052111565,{"_type":281,"height":907,"width":908,"x":909,"y":910},0.698485012433659,0.5363578464673904,0.47997197690217386,0.34996073272204065,"Senior UX Designer Daniel Löhlein from Experience One is on the jury for 2025.",{"_key":913,"_type":892,"headline":914,"overline":915,"reference":916,"sanityImage":918,"text":922},"ffc3fcaa00b6","Experience One wins three awards","iF Design Awards 2025",{"_ref":917,"_type":233},"7b92dbdd-684b-41ac-9edb-7d39102e8761",{"_type":228,"alt":919,"aspectRatioXs":899,"asset":920},"a red and white sign that says design award 2025",{"_ref":921,"_type":233},"image-44772198918c7fe4351a061047b8b14fb7df5aee-2160x2160-png","At the iF Design Awards, the expert jury honored three of our projects with the prestigious design award.",[924,927],{"_key":925,"_ref":926,"_type":233},"9e9522ef11bc","95fd0b5d-76c2-4a0e-ba11-32fac200cb89",{"_key":928,"_ref":929,"_type":233},"fb6c4d4398fd","0a768d3a-254c-405b-9b38-933eccd7cb3c",false,{"description":932,"image":933,"keywords":937,"title":824,"type":942},"Focus Open Design Award 2025: Katharina Roos, Experience One, on this year's jury for the prestigious design prize",{"_type":934,"asset":935},"image",{"_ref":936,"_type":233},"image-cae896135244ba284c8fe22b4661b94b712f7af0-2160x2160-png",[938,939,940,941],"Award","Design","UX Design","Innovation","article",{"_type":434,"current":944},"focus-open-2025",{"_type":946,"categories":947,"headline":950,"publishedDate":825,"sanityImage":951,"text":959},"newsArticleTeaser",[948,949],"Awards","Press","Focus Open Design Award 2025",{"_type":228,"alt":829,"aspectRatioXs":272,"asset":952,"crop":953,"hotspot":955,"title":958},{"_ref":831,"_type":233},{"_type":276,"bottom":278,"left":954,"right":278,"top":278},0.56898519437607,{"_type":281,"height":311,"width":956,"x":957,"y":284},0.43101480562393,0.784492597188035,"Focus Open Design Award: Jury member Katharina Roos","Katharina Roos, Director of Design & Business Excellence, is on this year's jury for the prestigious international design award.",{"_createdAt":961,"_id":962,"_key":963,"_ref":962,"_rev":964,"_system":965,"_type":711,"_updatedAt":968,"category":969,"content":971,"language":13,"newsCategories":1259,"pinned":930,"reference":74,"seo":1263,"slug":1279,"teaser":1281,"tenant":39,"title":1293},"2025-07-04T08:18:37Z","84a593ab-2dc3-438d-8446-a6dd406ba74c","49dd108f9d75","LKYkkdHrvpooLN5a4AF5FV",{"base":966},{"id":962,"rev":967},"VQbh0p7syA4NzBhiZNnB9J","2025-07-08T11:21:58Z",{"slug":970},{"_type":434,"current":25},[972,976,992,1233],{"_key":973,"_type":718,"headline":974,"publishedDate":975},"7f937e7edd9a","What companies should know about digital accessibility now","2025-07-07",{"_key":977,"_type":722,"sanityImage":978},"232c920ee8ad",{"_type":228,"alt":979,"aspectRatioXs":230,"asset":980,"crop":982,"hotspot":986,"title":991},"Accessibility in the digital space",{"_ref":981,"_type":233},"image-9a0289eb27748e01fdb004ac76ae48178ffe496a-5401x2250-png",{"_type":276,"bottom":983,"left":984,"right":278,"top":985},0.07704428366354654,0.21190453148460955,0.09753451277956898,{"_type":281,"height":987,"width":988,"x":989,"y":990},0.8254212035568845,0.7880954685153905,0.6059522657423048,0.5102451145580112,"Digital accessibility",{"_key":993,"_type":733,"content":994,"sidebar":1228},"e7da7bcd2a6f",[995,1003,1013,1021,1029,1038,1046,1054,1062,1070,1078,1087,1103,1111,1119,1127,1135,1143,1151,1164,1176,1188,1200,1208],{"_key":996,"_type":172,"children":997,"markDefs":1002,"style":180},"f79ba874c352",[998],{"_key":999,"_type":176,"marks":1000,"text":1001},"4484c1a3e1a5",[],"Accessibility for digital products and websites has been mandatory for many companies in Europe since 28 June 2025. The basis for this is the European Accessibility Act (EAA). For companies, this means that the accessibility of websites and apps will change from a nice-to-have to a must-have - not only for compliance reasons, but also out of a sense of responsibility towards users.",[],{"_key":1004,"_type":172,"children":1005,"markDefs":1011,"style":1012},"9ecac186b594",[1006],{"_key":1007,"_type":176,"marks":1008,"text":1010},"6540bec2e572",[1009],"strong","What does the European Accessibility Act regulate?",[],"h3",{"_key":1014,"_type":172,"children":1015,"markDefs":1020,"style":180},"3ebe50fd5a17",[1016],{"_key":1017,"_type":176,"marks":1018,"text":1019},"7cb07867ff93",[],"With Directive (EU) 2019\u002F882, the European Union has created the legal framework to make digital and physical products more accessible for people with disabilities. The aim is to promote an inclusive society - and to ensure the digital participation of all EU citizens.",[],{"_key":1022,"_type":172,"children":1023,"markDefs":1028,"style":1012},"a2fe2d69d80e",[1024],{"_key":1025,"_type":176,"marks":1026,"text":1027},"ba43d45d69c6",[1009],"The EAA concerns, among other things:",[],{"_key":1030,"_type":172,"children":1031,"level":311,"listItem":1036,"markDefs":1037,"style":180},"b83e1deb6f7f",[1032],{"_key":1033,"_type":176,"marks":1034,"text":1035},"b5858dc91e7d",[],"Websites and mobile applications of companies that offer products or services to end customers (B2C),","bullet",[],{"_key":1039,"_type":172,"children":1040,"level":311,"listItem":1036,"markDefs":1045,"style":180},"d1a4c95a15cd",[1041],{"_key":1042,"_type":176,"marks":1043,"text":1044},"053ee88919fa",[],"Online stores and booking portals,",[],{"_key":1047,"_type":172,"children":1048,"level":311,"listItem":1036,"markDefs":1053,"style":180},"31dc486eeff7",[1049],{"_key":1050,"_type":176,"marks":1051,"text":1052},"c7200b8d0ddc",[],"digital services in the banking, transport or e-book sector, as well as",[],{"_key":1055,"_type":172,"children":1056,"level":311,"listItem":1036,"markDefs":1061,"style":180},"9a9e860983e1",[1057],{"_key":1058,"_type":176,"marks":1059,"text":1060},"61cae641ab8d",[],"Hardware such as ATMs, card readers or smartphones.",[],{"_key":1063,"_type":172,"children":1064,"markDefs":1069,"style":180},"594fd59221f5",[1065],{"_key":1066,"_type":176,"marks":1067,"text":1068},"68567d4b8188",[],"Implementation is national. In Germany, the Barrierefreiheitsstärkungsgesetz (BFSG) is decisive. Companies that offer digital services for end customers must meet the requirements defined therein from the effective date. Micro-enterprises with fewer than ten employees or an annual turnover of less than EUR 2 million are exempt. For B2C companies, this is not just about technical details, but also about processes, roles and anchoring a new self-image in teams.",[],{"_key":1071,"_type":172,"children":1072,"markDefs":1077,"style":180},"6125d46add09",[1073],{"_key":1074,"_type":176,"marks":1075,"text":1076},"7a56178e492b",[],"Depending on the required standard (WCAG Level A to AAA), this may include alternative texts for images, full keyboard navigation or high-contrast color design for better readability. Structured forms, subtitles for videos and screen reader compatibility also play a key role.",[],{"_key":1079,"_type":172,"children":1080,"markDefs":1085,"style":1086},"6e16aba53b1b",[1081],{"_key":1082,"_type":176,"marks":1083,"text":1084},"4c76d32fd988",[1009],"Why accessibility really pays off",[],"h2",{"_key":1088,"_type":172,"children":1089,"markDefs":1102,"style":180},"4aa007ac060e",[1090,1094,1098],{"_key":1091,"_type":176,"marks":1092,"text":1093},"09fcbb25b726",[],"Accessibility is far more than a legal requirement - ",{"_key":1095,"_type":176,"marks":1096,"text":1097},"6d868554aa88",[1009],"it is a genuine quality feature of digital services.",{"_key":1099,"_type":176,"marks":1100,"text":1101},"ee7284c43189",[]," And it affects far more people than many initially assume: Over 135 million people in the EU live with a disability. Those who cannot see, hear or operate content with a mouse are dependent on accessible interfaces. But even temporary limitations - such as a broken arm, poor lighting or an unstable internet connection - show how valuable well thought-out, inclusive designs are for all users.",[],{"_key":1104,"_type":172,"children":1105,"markDefs":1110,"style":180},"a1c90820964b",[1106],{"_key":1107,"_type":176,"marks":1108,"text":1109},"4d93f8a7afcf",[],"For companies, accessibility brings several advantages: it increases reach, as new target groups can be reached more easily. At the same time, the user experience is improved - thanks to clear navigation, easy-to-read content and intuitive operation. Accessibility also pays off from an SEO perspective: Alt texts, semantic HTML and structured content support findability in search engines.",[],{"_key":1112,"_type":172,"children":1113,"markDefs":1118,"style":180},"28bc2a5b47d4",[1114],{"_key":1115,"_type":176,"marks":1116,"text":1117},"638eada5d132",[],"And last but not least: Those who focus on inclusion strengthen their own brand image. Companies that actively implement accessibility demonstrate social responsibility and digital maturity.",[],{"_key":1120,"_type":172,"children":1121,"markDefs":1126,"style":1086},"54834934d08a",[1122],{"_key":1123,"_type":176,"marks":1124,"text":1125},"9ad799a86940",[1009],"Recognizing challenges - and actively tackling them",[],{"_key":1128,"_type":172,"children":1129,"markDefs":1134,"style":180},"8d1887af3d6b",[1130],{"_key":1131,"_type":176,"marks":1132,"text":1133},"7e8b03fda331",[],"Of course, implementation also brings challenges. Older systems and established web architectures in particular need to be improved. Accessibility requires knowledge, resources and sometimes also cultural change within the company.",[],{"_key":1136,"_type":172,"children":1137,"markDefs":1142,"style":180},"1ba88921010d",[1138],{"_key":1139,"_type":176,"marks":1140,"text":1141},"fba725095180",[],"Nevertheless, companies that take a strategic approach to accessibility will benefit in the long term - not only by avoiding legal risks, but also through satisfied users, better performance and a clear brand image.",[],{"_key":1144,"_type":172,"children":1145,"markDefs":1150,"style":1012},"77fe3f79d3b1",[1146],{"_key":1147,"_type":176,"marks":1148,"text":1149},"f6fb0db91569",[1009],"What do companies need to do now?",[],{"_key":1152,"_type":172,"children":1153,"level":311,"listItem":1162,"markDefs":1163,"style":180},"382d0593fc7d",[1154,1158],{"_key":1155,"_type":176,"marks":1156,"text":1157},"f7264af19807",[1009],"Check relevance: ",{"_key":1159,"_type":176,"marks":1160,"text":1161},"63f1ad22d8f0",[],"First of all, it should be clarified whether the company falls under the scope of the law. International companies that sell their products in the EU are also affected.","number",[],{"_key":1165,"_type":172,"children":1166,"level":311,"listItem":1162,"markDefs":1175,"style":180},"303067d50c16",[1167,1171],{"_key":1168,"_type":176,"marks":1169,"text":1170},"46db2ae931f8",[1009],"Establish the status quo: ",{"_key":1172,"_type":176,"marks":1173,"text":1174},"0cbd54f233dc",[],"Existing websites, apps and digital services must be checked for accessibility. This is based on the EN 301 549 and WCAG 2.1 and 2.2 (Level AA) standards.Automated tools help you get started, but are no substitute for a comprehensive manual check.",[],{"_key":1177,"_type":172,"children":1178,"level":311,"listItem":1162,"markDefs":1187,"style":180},"999c70e9fc19",[1179,1183],{"_key":1180,"_type":176,"marks":1181,"text":1182},"a02df6ec903d",[1009],"Prioritize measures:",{"_key":1184,"_type":176,"marks":1185,"text":1186},"bc32d5ec9e54",[]," Not all requirements can be implemented immediately. It is therefore important to identify gaps and prioritize them. The good news is that content published before June 28, 2025 has a transitional period of five years - but it must also be accessible by 2030 at the latest.",[],{"_key":1189,"_type":172,"children":1190,"level":311,"listItem":1162,"markDefs":1199,"style":180},"deb84ac25ed5",[1191,1195],{"_key":1192,"_type":176,"marks":1193,"text":1194},"fe737aca6612",[1009],"Establish processes: ",{"_key":1196,"_type":176,"marks":1197,"text":1198},"e6d9016cff24",[],"Accessibility must not be a one-off project. It requires fixed responsibilities, guidelines for UX, UI and editing, training for everyone involved and regular audits. An easily accessible accessibility statement on the website is also mandatory.",[],{"_key":1201,"_type":172,"children":1202,"markDefs":1207,"style":1086},"c0ec0e21c808",[1203],{"_key":1204,"_type":176,"marks":1205,"text":1206},"809ceebca585",[1009],"Would you like to know where your website currently stands?",[],{"_key":1209,"_type":172,"children":1210,"markDefs":1227,"style":180},"fd0fab793952",[1211,1215,1219,1223],{"_key":1212,"_type":176,"marks":1213,"text":1214},"b980ad5ed276",[],"With our expertise in UX, UI and front-end development, we support companies with an ",{"_key":1216,"_type":176,"marks":1217,"text":1218},"ab03efd402d1",[1009],"individual accessibility audit,",{"_key":1220,"_type":176,"marks":1221,"text":1222},"8aea64b43086",[]," from status analysis and strategic planning to concrete implementation, in thinking holistically about digital accessibility and implementing the legal requirements efficiently and in a future-proof manner. ",{"_key":1224,"_type":176,"marks":1225,"text":1226},"259e309ef7a8",[1009],"Feel free to contact me!",[],{"contactPerson":1229},{"_type":785,"copyContent":786,"person":1230,"title":1232},{"_ref":1231,"_type":233},"52d0d30f-e944-402e-b0b6-10bca124f72b","Author",{"_key":1234,"_type":810,"headline":811,"items":1235},"d697f8065f61",[1236,1245],{"_key":1237,"_type":892,"headline":1238,"overline":26,"reference":1239,"sanityImage":1241,"text":1244},"5e13c84a7ddb","Information security and data protection as a driver for innovation",{"_ref":1240,"_type":233},"bfb2cf23-091f-40a3-bef5-5596646eeb89",{"_type":228,"aspectRatioSm":899,"aspectRatioXs":255,"asset":1242},{"_ref":1243,"_type":233},"image-a01b0cc6ddab7cc413d30019047db7871e2dc203-6000x4000-jpg","The ISO\u002FIEC 27001 certification symbolizes our commitment to driving secure innovation and thus creating a basis of trust for all our projects.",{"_key":1246,"_type":892,"headline":1247,"overline":26,"reference":1248,"sanityImage":1250,"text":1258},"ab449e3132fc","A new level of generative AI",{"_ref":1249,"_type":233},"44e2b806-4627-431d-a21a-60b3b394649b",{"_type":228,"aspectRatioSm":899,"aspectRatioXs":255,"asset":1251,"crop":1253,"hotspot":1255},{"_ref":1252,"_type":233},"image-9eac4da95f92569a60be8b178775c9df3ea92de0-4596x2250-jpg",{"_type":276,"bottom":278,"left":1254,"right":278,"top":278},0.46710279815051015,{"_type":281,"height":311,"width":1256,"x":1257,"y":284},0.5328972018494899,0.7335513990752551,"How much will interactions with AI shape companies in the future and which tools and technologies are relevant? Expert insights from Niels Garve.",[1260],{"_key":1261,"_ref":1262,"_type":233},"7fbd16bc784c","8ee90207-6d1b-4f56-a27c-eca2cc663105",{"description":1264,"image":1265,"keywords":1272,"title":1278,"type":942},"Since May 28, 2025, digital accessibility has been mandatory for B2C websites. Find out what companies need to consider - and why inclusion also pays off economically.",{"_type":934,"asset":1266,"crop":1267,"hotspot":1269},{"_ref":981,"_type":233},{"_type":276,"bottom":278,"left":1268,"right":278,"top":278},0.47564495647991717,{"_type":281,"height":311,"width":1270,"x":1271,"y":284},0.5243550435200828,0.7378224782399585,[1273,1274,1275,1276,1277,940],"Accessibility","EAA 2025","B2C","Website","UX","Accessibility 2025: What B2C websites need to do now",{"_type":434,"current":1280},"accessibility-b2c-websites",{"_type":946,"categories":1282,"headline":1283,"publishedDate":975,"sanityImage":1284,"text":1292},[26],"B2C websites: Accessibility now mandatory",{"_type":228,"alt":1285,"aspectRatioXs":272,"asset":1286,"crop":1287,"hotspot":1289,"title":979},"Asscessibility is now mandatory for B2C websites",{"_ref":981,"_type":233},{"_type":276,"bottom":278,"left":1288,"right":278,"top":278},0.5526493290165166,{"_type":281,"height":311,"width":1290,"x":1291,"y":284},0.44735067098348336,0.7763246645082583,"Since 28 June 2025, digital accessibility has been mandatory for many B2C websites. What this means for companies - and why accessibility also pays off economically.","Accessibility for B2C websites",[1295],{"_key":1296,"_ref":929,"_type":233},"a0acbf6473cc",{"description":1298,"image":1299,"keywords":1302,"title":1304,"type":942},"Katharina Roos, Experience One, is a member of the jury for the 2026 Hessian State Prize for Universal Design.",{"_type":934,"asset":1300},{"_ref":1301,"_type":233},"image-02d6a38075d7b11fb38147f600e3780b74ed7c13-2198x2160-png",[938,939,1303,1273],"Universal Design","2026 Hessian State Prize: Katharina Roos on the Jury",{"_type":434,"current":709},{"_type":946,"categories":1307,"headline":1304,"publishedDate":719,"sanityImage":1308,"text":1311},[948],{"_type":228,"alt":1309,"aspectRatioXs":272,"asset":1310,"title":710},"Katharina Roos is a member of the jury for the 2026 Hessian State Prize for Universal Design",{"_ref":1301,"_type":233},"Katharina Roos, Director of Design & Business Excellence at Experience One, is judging the Hessian State Prize for Universal Design—an award for design accessible to as many people as possible.",1788861315020]