[{"data":1,"prerenderedAt":1609},["ShallowReactive",2],{"sanity-pWvQK9lFQ9adrfOLSlUM1fRgXxvyS3HQgyPD-NFSg-Y":3,"sanity-bnEgeyST1RhiBr7n1YqOt8OQvIuAFVz9ZR0GY2aoQUI":40,"sanity-vfg0N94ZqiabogL749cVGgFgpvC9wt5UahokwKRalag":681},{"data":4},{"_createdAt":5,"_id":6,"_rev":7,"_system":8,"_type":11,"_updatedAt":12,"language":13,"page":14,"tenant":39},"2024-07-03T10:12:31Z","1f34bc42-7f6c-436e-8393-7de3ebc192b5","s5YfqJcG5UHkAaHbhOCcXt",{"base":9},{"id":6,"rev":10},"Au3QoemY1y5jLg5Im60JMV","header","2026-04-01T06:22:22Z","en",[15,19,23,27,31,35],{"slug":16,"title":18},{"current":17},"services","Services",{"slug":20,"title":22},{"current":21},"projects","Projects",{"slug":24,"title":26},{"current":25},"news","Insights",{"slug":28,"title":30},{"current":29},"company","About us",{"slug":32,"title":34},{"current":33},"career","Career",{"slug":36,"title":38},{"current":37},"contact","Contact","experienceone",{"data":41},{"_createdAt":42,"_id":43,"_rev":44,"_system":45,"_type":48,"_updatedAt":49,"additionalLinks":50,"infos":110,"language":13,"links":112,"locations":125,"tenant":39,"title":140},"2024-07-03T10:18:45Z","4558148a-3cf2-4621-acb3-6d32008ffaf7","YbWHzSmvXWTAUISqC0Xtbn",{"base":46},{"id":43,"rev":47},"38Qyv59QpLLajTC6qnsDsc","footer","2026-10-20T08:34:41Z",{"items":51,"title":109},[52,62,69,77,85,93,101],{"_key":53,"_type":54,"label":55,"reference":56},"76ca26e74322","link","AI Discovery Workshop",{"category":57,"slug":60},{"slug":58},{"current":59},"themes",{"current":61},"ai-use-case-discovery",{"_key":63,"_type":54,"label":64,"reference":65},"924df6534b55","Our whitepapers",{"category":66,"slug":67},null,{"current":68},"whitepaper",{"_key":70,"_type":54,"label":71,"reference":72},"483eb756a8e5","Save the Date: EO Day 2027",{"category":73,"slug":75},{"slug":74},{"current":59},{"current":76},"eo-day-2027",{"_key":78,"_type":54,"label":79,"reference":80},"ea40ac6671ca","GEO - Generative Engine Optimization",{"category":81,"slug":83},{"slug":82},{"current":59},{"current":84},"generative-engine-optimization-ai-visibility",{"_key":86,"_type":54,"label":87,"reference":88},"05e65e23791b","Customer Insights Studio ",{"category":89,"slug":91},{"slug":90},{"current":59},{"current":92},"customer-insights-studio",{"_key":94,"_type":54,"label":95,"reference":96},"c1f141f06bd8","Connected Car ",{"category":97,"slug":99},{"slug":98},{"current":59},{"current":100},"mobility-for-tomorrows-customers",{"_key":102,"_type":54,"label":103,"reference":104},"47613588075f","Digital Showroom ",{"category":105,"slug":107},{"slug":106},{"current":21},{"current":108},"the-digital-product-experience-for-any-showroom","You might also be interested in this",{"text":111,"title":30},"Experience One is a founder-led company for digital transformation and innovation. Since 2006, 100 experience engineers have been designing cutting-edge digital solutions for brands and companies such as Mercedes-Benz, BARMER, Bosch, Zeiss, Siemens, or Finanz Informatik from the Sparkassen-Finanzgruppe. The mission: Empower innovators, unleash AI, and give Germany the edge it needs to lead — not follow. Experience One has offices in Stuttgart, Berlin, and Frankfurt.",[113,117,121],{"slug":114,"title":116},{"current":115},"privacy","Privacy",{"slug":118,"title":120},{"current":119},"legal-notes","Legal notice",{"slug":122,"title":124},{"current":123},"legal","Legal information",[126,427,554],{"_key":127,"_type":128,"label":129,"locationReference":130,"pageReference":147},"688eae2cc6e7","location","Hello Berlin",{"_createdAt":131,"_id":132,"_rev":133,"_system":134,"_type":128,"_updatedAt":137,"address1":138,"address2":139,"company":140,"country":141,"fax":142,"link":143,"telephone":145,"tenant":39,"title":146},"2024-07-08T14:25:07Z","a68d40b1-561f-4b83-8e9a-6f895755f884","dWDM6V0czLc4GYHyIkTJHE",{"base":135},{"id":132,"rev":136},"b8sEOsWIAbJGU9gRXM42at","2026-09-03T07:55:22Z","Zossener Straße 57","10961 Berlin","Experience One AG","Germany","+49 711 25 35 99 70",{"label":144},"Sag Hallo","+49 30 328 984 700","Berlin",{"_createdAt":148,"_id":149,"_rev":150,"_system":151,"_type":154,"_updatedAt":155,"content":156,"language":13,"seo":421,"slug":425,"tenant":39,"title":38},"2024-07-08T09:54:49Z","5e50a2a2-4c6e-4068-8dbe-6b54dd227e8a","b8sEOsWIAbJGU9gRXLkQWA",{"base":152},{"id":149,"rev":153},"bMzLx7lQUFfrTcFFAqidy0","page","2026-09-03T06:44:45Z",[157,196,212,235,305,322,366,383],{"_key":158,"_type":159,"headline":160,"statement":161,"vimeo":173},"c42e6c873d94","mediaStage","Let's build something great together",[162],{"_key":163,"_type":164,"children":165,"markDefs":171,"style":172},"df70413f947f","block",[166],{"_key":167,"_type":168,"marks":169,"text":170},"ce48cc88035d0","span",[],"Say hello if you want to turn your ideas into reality",[],"normal",{"aspectRatio":174,"files":175,"id":195},1.7777777777777777,[176,179,183,187,191],{"_key":177,"rendition":178},"4RiPPmV4F931QFJYKJmRLS","240p",{"_key":180,"link":181,"rendition":182},"4RiPPmV4F931QFJYKJmRN2","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F360p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=b147738b2553c46d46a03a81ec1282a68d1f5ae0f3ac6468b0f12e0755ef1745","360p",{"_key":184,"link":185,"rendition":186},"4RiPPmV4F931QFJYKJmROc","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F540p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=503780b830d8e7dd4dcd99acf97634a3742491954806a5f4ef311ffe61837fd3","540p",{"_key":188,"link":189,"rendition":190},"4RiPPmV4F931QFJYKJmRQC","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F720p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=c868dbd8a38420fb638214b2158e10f480b445b699b143a9ab6f5b9fe9c2405f","720p",{"_key":192,"link":193,"rendition":194},"4RiPPmV4F931QFJYKJmRRm","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F298369647\u002Frendition\u002F1080p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=bc90f59d08b96b3ce338252aef21cde41044ddd66ac944fea702b10fcb473875","1080p","298369647",{"_key":197,"_type":198,"copy":199,"headline":208,"primaryCta":209},"89616183dcc9","headlineCopyCta",[200],{"_key":201,"_type":164,"children":202,"markDefs":207,"style":172},"1f9f0f26a730",[203],{"_key":204,"_type":168,"marks":205,"text":206},"3d1c026cfe3b0",[],"You have a project request, are looking for a new job or want to contact us about another topic? No problem. Just send us a message and we’ll get back to you.",[],"Get in touch",{"href":210,"label":211},"https:\u002F\u002Fwww.experienceone.com\u002Fen\u002Fcontactform","Send message",{"_key":213,"_type":214,"cta":215,"headline":146,"isMirrored":218,"sanityImage":219,"text":226},"1289b1b74944","copyMedia",{"href":216,"label":217},"\u002Fcontactform","Say hello",true,{"_type":220,"alt":221,"aspectRatioXs":222,"asset":223,"title":221},"sanityImage","Experience One Office in Berlin","16x9",{"_ref":224,"_type":225},"image-f1b0c4904e37e6f7e41ff876fd59523f70ca4276-1050x590-jpg","reference",[227],{"_key":228,"_type":164,"children":229,"markDefs":234,"style":172},"e80f6e77751a",[230],{"_key":231,"_type":168,"marks":232,"text":233},"2e42f996bac40",[],"Zossener Straße 57\n10961 Berlin\nPhone: +49 30 328 984 700",[],{"_key":236,"_type":237,"headline":238,"pages":239},"db24c03c3717","imageSlider","Our team in Berlin",[240,250,258,278,292],{"_key":241,"_type":242,"copy":243,"linkedin":244,"sanityImage":245,"title":246},"e2c114ef8ac7","imageSliderPage","Principal UI Design","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fkathrin-eichhorn-596a03173\u002F?skipRedirect=true",{"_type":220,"alt":246,"aspectRatioXs":247,"asset":248,"title":246},"Kathrin Eichhorn","1x1",{"_ref":249,"_type":225},"image-031a6ebb7d736b15574a360ec18359f6aba497cf-750x1000-png",{"_key":251,"_type":242,"copy":252,"linkedin":253,"sanityImage":254,"title":255},"4e85116537a2","Director UX","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fchristian-klugert-2394bb6\u002F",{"_type":220,"alt":255,"aspectRatioXs":247,"asset":256,"title":255},"Christian Klugert",{"_ref":257,"_type":225},"image-e3862ca692e5b9114618bdd4af1c28cde9a1239d-1600x2138-jpg",{"_key":259,"_type":242,"copy":260,"linkedin":261,"sanityImage":262,"title":263},"2e1df58d9a58","Principal UX Design","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fmaksim-murye\u002F?skipRedirect=true",{"_type":220,"alt":263,"aspectRatioXs":264,"asset":265,"crop":267,"hotspot":272,"title":263},"Maksim Mur'ye","4x3",{"_ref":266,"_type":225},"image-7b4bc4afd67b2f0a2e55fca1cdada416709dce8e-539x720-jpg",{"_type":268,"bottom":269,"left":270,"right":270,"top":271},"sanity.imageCrop",0.1986943286692589,0,0.0006563344924111173,{"_type":273,"height":274,"width":275,"x":276,"y":277},"sanity.imageHotspot",0.8006493368383301,0.9740181169176066,0.5,0.4009810029115761,{"_key":279,"_type":242,"copy":280,"linkedin":281,"sanityImage":282,"title":283},"779a67a1a24e","Director Technology","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fsebastian-ruhtz-5068b5194\u002F?skipRedirect=true",{"_type":220,"alt":283,"aspectRatioXs":247,"asset":284,"crop":286,"hotspot":287,"title":283},"Sebastian Ruhtz",{"_ref":285,"_type":225},"image-75a38c91188af4a37cc01bc4e1991235a9a1ad4e-2170x2893-jpg",{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":288,"width":289,"x":290,"y":291},0.7786465203093345,0.9779294491208887,0.5110352754395556,0.38932326015466723,{"_key":293,"_type":242,"copy":294,"linkedin":295,"sanityImage":296,"title":297},"fb97fa6caf12","Principal AI Engineering","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fniels-garve\u002F?skipRedirect=true",{"_type":220,"alt":297,"aspectRatioXs":247,"asset":298,"crop":300,"hotspot":301,"title":297},"Niels Garve",{"_ref":299,"_type":225},"image-75c88cfb6e1d820a5245a53d7af94967a6a5a7ff-3906x5208-jpg",{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":302,"width":303,"x":276,"y":304},0.6551316825619039,1,0.37823737859830264,{"_key":306,"_type":214,"cta":307,"headline":308,"isMirrored":218,"sanityImage":309,"text":313},"01907de3c979",{"href":216,"label":217},"Frankfurt",{"_type":220,"alt":310,"aspectRatioXs":222,"asset":311,"title":310},"Experience One Office in Frankfurt",{"_ref":312,"_type":225},"image-4b8ed7011ba1c5bbaa9d03673597d12ddddc405d-1050x590-jpg",[314],{"_key":315,"_type":164,"children":316,"markDefs":321,"style":172},"1f4afffec5a9",[317],{"_key":318,"_type":168,"marks":319,"text":320},"1e32bbc12eed",[],"Futury GmbH\nc\u002Fo Experience One AG\nAm Steinernen Stock 1\n60320 Frankfurt am Main\nPhone: +49 711 25 35 99 60",[],{"_key":323,"_type":237,"headline":324,"pages":325},"69c7caa72a03","Our team in Frankfurt",[326,334,342,349,358],{"_key":327,"_type":242,"copy":328,"linkedin":329,"sanityImage":330,"title":331},"3135908b7674","Founder and CEO","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fkaimueller\u002F",{"_type":220,"alt":331,"aspectRatioXs":247,"asset":332,"title":331},"Kai Müller",{"_ref":333,"_type":225},"image-656f3361beb11f707152c1f247473fa26fd046c6-439x439-png",{"_key":335,"_type":242,"copy":336,"linkedin":337,"sanityImage":338,"title":339},"6bdac8e829c4","Managing Director","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Flinda-stauffenberg-50783014\u002F",{"_type":220,"alt":339,"aspectRatioXs":264,"asset":340,"title":339},"Linda Stauffenberg",{"_ref":341,"_type":225},"image-0bd6266f85aa6948d009cd964398b334bb1a1b0b-752x564-jpg",{"_key":343,"_type":242,"copy":336,"linkedin":344,"sanityImage":345,"title":346},"acda26df61df","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fchristianpusch\u002F",{"_type":220,"alt":346,"aspectRatioXs":247,"asset":347,"title":346},"Christian Pusch",{"_ref":348,"_type":225},"image-a0278451a2367d10cac1491fb1283395daaf898e-499x499-png",{"_key":350,"_type":242,"copy":351,"linkedin":352,"sanityImage":353,"title":357},"e92772596eb2","Director Design & Business Excellence","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fninahaller\u002F?originalSubdomain=de",{"_type":220,"alt":354,"aspectRatioXs":247,"asset":355,"title":354},"Katharina Roos, Experience One",{"_ref":356,"_type":225},"image-7e889218fc7440882fe07876f3ee8239067cebdf-2099x2799-jpg","Katharina Roos",{"_key":359,"_type":242,"copy":360,"linkedin":361,"sanityImage":362,"title":363},"3c189696f7da","Team Lead Deployment Program Management","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fnadine-belger-071712195\u002F",{"_type":220,"alt":363,"aspectRatioXs":247,"asset":364,"title":363},"Nadine Belger",{"_ref":365,"_type":225},"image-f64a42da1be3272cfb04ba261455399e57984c41-2977x2977-jpg",{"_key":367,"_type":214,"cta":368,"headline":369,"isMirrored":218,"sanityImage":370,"text":374},"35dee2d9a566",{"href":216,"label":217},"Stuttgart",{"_type":220,"alt":371,"aspectRatioXs":222,"asset":372,"title":371},"Experience One Office in Stuttgart",{"_ref":373,"_type":225},"image-d6a6bbafda90f0f503cc8d63fe438fa39175efb2-1050x590-jpg",[375],{"_key":376,"_type":164,"children":377,"markDefs":382,"style":172},"67c2506b2700",[378],{"_key":379,"_type":168,"marks":380,"text":381},"9ea29065252a0",[],"Seidenstraße 19\n70174 Stuttgart\nPhone: +49 711 25 35 99 60",[],{"_key":384,"_type":237,"headline":385,"pages":386},"055b5f2144a8","Our team in Stuttgart",[387,396,405,413],{"_key":388,"_type":242,"copy":389,"linkedin":390,"sanityImage":391,"title":392},"dc37ef7a4cf2","Founder and Managing Director","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Furban-dausacker-16bb7858\u002F",{"_type":220,"alt":392,"aspectRatioXs":393,"asset":394,"title":392},"Urban Dausacker","2x3",{"_ref":395,"_type":225},"image-6c4d9ec1aacce05a3ee873f769cd253ff53ab8bb-682x1024-png",{"_key":397,"_type":242,"copy":398,"linkedin":399,"sanityImage":400,"title":401},"32b0e74355ed","Chief Technology Officer","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fsebastian-luxem-4b6227205\u002F",{"_type":220,"alt":401,"aspectRatioXs":402,"asset":403,"title":401},"Sebastian Luxem","3x4",{"_ref":404,"_type":225},"image-7019c4460c5a4d3b9b933efdf9fee60ec5a6897b-3805x5073-jpg",{"_key":406,"_type":242,"copy":407,"linkedin":408,"sanityImage":409,"title":410},"dc60c11f9e06","Director Automotive","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Ffranksesselmann\u002F",{"_type":220,"alt":410,"aspectRatioXs":393,"asset":411,"title":410},"Frank Sesselmann",{"_ref":412,"_type":225},"image-0877f9080e35e641e8de62a6f9a277ca71d70b93-682x1024-png",{"_key":414,"_type":242,"copy":415,"linkedin":416,"sanityImage":417,"title":418},"6d8191d6b71b","Director Platform Management","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fcaspar-tajbakhsh-0193b997\u002F",{"_type":220,"alt":418,"aspectRatioXs":402,"asset":419,"title":418},"Caspar Tajbakhsh",{"_ref":420,"_type":225},"image-ff1116c9973ae26ca3d84c52a3d640193b32a507-4079x5440-jpg",{"description":422,"title":423,"type":424},"We transform customer experience into business success. To do this, we develop digital solutions at the interface of technology, design and strategy.","Contact - Experience One","website",{"_type":426,"current":37},"slug",{"_key":428,"_type":128,"label":429,"locationReference":430,"pageReference":442},"c18eb528953f","Hello Stuttgart",{"_createdAt":431,"_id":432,"_rev":433,"_system":434,"_type":128,"_updatedAt":437,"address1":438,"address2":439,"company":140,"country":141,"fax":142,"link":440,"telephone":441,"tenant":39,"title":369},"2024-07-08T14:26:48Z","4c8d70b2-033a-4251-abe6-e8e21ea8d602","b8sEOsWIAbJGU9gRXMKLK9",{"base":435},{"id":432,"rev":436},"g0AkPMF6GvTWhYxKavmGEF","2026-09-03T07:55:34Z","Seidenstraße 19","70174 Stuttgart",{"label":144},"+49 711 25 35 99 60",{"_createdAt":148,"_id":149,"_rev":150,"_system":443,"_type":154,"_updatedAt":155,"content":445,"language":13,"seo":552,"slug":553,"tenant":39,"title":38},{"base":444},{"id":149,"rev":153},[446,460,468,478,501,511,528,538],{"_key":158,"_type":159,"headline":160,"statement":447,"vimeo":453},[448],{"_key":163,"_type":164,"children":449,"markDefs":452,"style":172},[450],{"_key":167,"_type":168,"marks":451,"text":170},[],[],{"aspectRatio":174,"files":454,"id":195},[455,456,457,458,459],{"_key":177,"rendition":178},{"_key":180,"link":181,"rendition":182},{"_key":184,"link":185,"rendition":186},{"_key":188,"link":189,"rendition":190},{"_key":192,"link":193,"rendition":194},{"_key":197,"_type":198,"copy":461,"headline":208,"primaryCta":467},[462],{"_key":201,"_type":164,"children":463,"markDefs":466,"style":172},[464],{"_key":204,"_type":168,"marks":465,"text":206},[],[],{"href":210,"label":211},{"_key":213,"_type":214,"cta":469,"headline":146,"isMirrored":218,"sanityImage":470,"text":472},{"href":216,"label":217},{"_type":220,"alt":221,"aspectRatioXs":222,"asset":471,"title":221},{"_ref":224,"_type":225},[473],{"_key":228,"_type":164,"children":474,"markDefs":477,"style":172},[475],{"_key":231,"_type":168,"marks":476,"text":233},[],[],{"_key":236,"_type":237,"headline":238,"pages":479},[480,483,486,491,496],{"_key":241,"_type":242,"copy":243,"linkedin":244,"sanityImage":481,"title":246},{"_type":220,"alt":246,"aspectRatioXs":247,"asset":482,"title":246},{"_ref":249,"_type":225},{"_key":251,"_type":242,"copy":252,"linkedin":253,"sanityImage":484,"title":255},{"_type":220,"alt":255,"aspectRatioXs":247,"asset":485,"title":255},{"_ref":257,"_type":225},{"_key":259,"_type":242,"copy":260,"linkedin":261,"sanityImage":487,"title":263},{"_type":220,"alt":263,"aspectRatioXs":264,"asset":488,"crop":489,"hotspot":490,"title":263},{"_ref":266,"_type":225},{"_type":268,"bottom":269,"left":270,"right":270,"top":271},{"_type":273,"height":274,"width":275,"x":276,"y":277},{"_key":279,"_type":242,"copy":280,"linkedin":281,"sanityImage":492,"title":283},{"_type":220,"alt":283,"aspectRatioXs":247,"asset":493,"crop":494,"hotspot":495,"title":283},{"_ref":285,"_type":225},{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":288,"width":289,"x":290,"y":291},{"_key":293,"_type":242,"copy":294,"linkedin":295,"sanityImage":497,"title":297},{"_type":220,"alt":297,"aspectRatioXs":247,"asset":498,"crop":499,"hotspot":500,"title":297},{"_ref":299,"_type":225},{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":302,"width":303,"x":276,"y":304},{"_key":306,"_type":214,"cta":502,"headline":308,"isMirrored":218,"sanityImage":503,"text":505},{"href":216,"label":217},{"_type":220,"alt":310,"aspectRatioXs":222,"asset":504,"title":310},{"_ref":312,"_type":225},[506],{"_key":315,"_type":164,"children":507,"markDefs":510,"style":172},[508],{"_key":318,"_type":168,"marks":509,"text":320},[],[],{"_key":323,"_type":237,"headline":324,"pages":512},[513,516,519,522,525],{"_key":327,"_type":242,"copy":328,"linkedin":329,"sanityImage":514,"title":331},{"_type":220,"alt":331,"aspectRatioXs":247,"asset":515,"title":331},{"_ref":333,"_type":225},{"_key":335,"_type":242,"copy":336,"linkedin":337,"sanityImage":517,"title":339},{"_type":220,"alt":339,"aspectRatioXs":264,"asset":518,"title":339},{"_ref":341,"_type":225},{"_key":343,"_type":242,"copy":336,"linkedin":344,"sanityImage":520,"title":346},{"_type":220,"alt":346,"aspectRatioXs":247,"asset":521,"title":346},{"_ref":348,"_type":225},{"_key":350,"_type":242,"copy":351,"linkedin":352,"sanityImage":523,"title":357},{"_type":220,"alt":354,"aspectRatioXs":247,"asset":524,"title":354},{"_ref":356,"_type":225},{"_key":359,"_type":242,"copy":360,"linkedin":361,"sanityImage":526,"title":363},{"_type":220,"alt":363,"aspectRatioXs":247,"asset":527,"title":363},{"_ref":365,"_type":225},{"_key":367,"_type":214,"cta":529,"headline":369,"isMirrored":218,"sanityImage":530,"text":532},{"href":216,"label":217},{"_type":220,"alt":371,"aspectRatioXs":222,"asset":531,"title":371},{"_ref":373,"_type":225},[533],{"_key":376,"_type":164,"children":534,"markDefs":537,"style":172},[535],{"_key":379,"_type":168,"marks":536,"text":381},[],[],{"_key":384,"_type":237,"headline":385,"pages":539},[540,543,546,549],{"_key":388,"_type":242,"copy":389,"linkedin":390,"sanityImage":541,"title":392},{"_type":220,"alt":392,"aspectRatioXs":393,"asset":542,"title":392},{"_ref":395,"_type":225},{"_key":397,"_type":242,"copy":398,"linkedin":399,"sanityImage":544,"title":401},{"_type":220,"alt":401,"aspectRatioXs":402,"asset":545,"title":401},{"_ref":404,"_type":225},{"_key":406,"_type":242,"copy":407,"linkedin":408,"sanityImage":547,"title":410},{"_type":220,"alt":410,"aspectRatioXs":393,"asset":548,"title":410},{"_ref":412,"_type":225},{"_key":414,"_type":242,"copy":415,"linkedin":416,"sanityImage":550,"title":418},{"_type":220,"alt":418,"aspectRatioXs":402,"asset":551,"title":418},{"_ref":420,"_type":225},{"description":422,"title":423,"type":424},{"_type":426,"current":37},{"_key":555,"_type":128,"label":556,"locationReference":557,"pageReference":569},"d8fd3fedec36","Hello Frankfurt",{"_createdAt":558,"_id":559,"_rev":560,"_system":561,"_type":128,"_updatedAt":564,"address1":565,"address2":566,"company":567,"country":141,"fax":142,"link":568,"telephone":441,"tenant":39,"title":308},"2024-07-08T14:25:24Z","9603e51f-1fae-4143-857b-78feea9ff3d2","g0AkPMF6GvTWhYxKawQbXh",{"base":562},{"id":559,"rev":563},"g0AkPMF6GvTWhYxKavmjeL","2026-09-03T07:55:44Z","Am Steinernen Stock 1","60320 Frankfurt","Futury GmbH c\u002Fo Experience One AG ",{"label":144},{"_createdAt":148,"_id":149,"_rev":150,"_system":570,"_type":154,"_updatedAt":155,"content":572,"language":13,"seo":679,"slug":680,"tenant":39,"title":38},{"base":571},{"id":149,"rev":153},[573,587,595,605,628,638,655,665],{"_key":158,"_type":159,"headline":160,"statement":574,"vimeo":580},[575],{"_key":163,"_type":164,"children":576,"markDefs":579,"style":172},[577],{"_key":167,"_type":168,"marks":578,"text":170},[],[],{"aspectRatio":174,"files":581,"id":195},[582,583,584,585,586],{"_key":177,"rendition":178},{"_key":180,"link":181,"rendition":182},{"_key":184,"link":185,"rendition":186},{"_key":188,"link":189,"rendition":190},{"_key":192,"link":193,"rendition":194},{"_key":197,"_type":198,"copy":588,"headline":208,"primaryCta":594},[589],{"_key":201,"_type":164,"children":590,"markDefs":593,"style":172},[591],{"_key":204,"_type":168,"marks":592,"text":206},[],[],{"href":210,"label":211},{"_key":213,"_type":214,"cta":596,"headline":146,"isMirrored":218,"sanityImage":597,"text":599},{"href":216,"label":217},{"_type":220,"alt":221,"aspectRatioXs":222,"asset":598,"title":221},{"_ref":224,"_type":225},[600],{"_key":228,"_type":164,"children":601,"markDefs":604,"style":172},[602],{"_key":231,"_type":168,"marks":603,"text":233},[],[],{"_key":236,"_type":237,"headline":238,"pages":606},[607,610,613,618,623],{"_key":241,"_type":242,"copy":243,"linkedin":244,"sanityImage":608,"title":246},{"_type":220,"alt":246,"aspectRatioXs":247,"asset":609,"title":246},{"_ref":249,"_type":225},{"_key":251,"_type":242,"copy":252,"linkedin":253,"sanityImage":611,"title":255},{"_type":220,"alt":255,"aspectRatioXs":247,"asset":612,"title":255},{"_ref":257,"_type":225},{"_key":259,"_type":242,"copy":260,"linkedin":261,"sanityImage":614,"title":263},{"_type":220,"alt":263,"aspectRatioXs":264,"asset":615,"crop":616,"hotspot":617,"title":263},{"_ref":266,"_type":225},{"_type":268,"bottom":269,"left":270,"right":270,"top":271},{"_type":273,"height":274,"width":275,"x":276,"y":277},{"_key":279,"_type":242,"copy":280,"linkedin":281,"sanityImage":619,"title":283},{"_type":220,"alt":283,"aspectRatioXs":247,"asset":620,"crop":621,"hotspot":622,"title":283},{"_ref":285,"_type":225},{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":288,"width":289,"x":290,"y":291},{"_key":293,"_type":242,"copy":294,"linkedin":295,"sanityImage":624,"title":297},{"_type":220,"alt":297,"aspectRatioXs":247,"asset":625,"crop":626,"hotspot":627,"title":297},{"_ref":299,"_type":225},{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":302,"width":303,"x":276,"y":304},{"_key":306,"_type":214,"cta":629,"headline":308,"isMirrored":218,"sanityImage":630,"text":632},{"href":216,"label":217},{"_type":220,"alt":310,"aspectRatioXs":222,"asset":631,"title":310},{"_ref":312,"_type":225},[633],{"_key":315,"_type":164,"children":634,"markDefs":637,"style":172},[635],{"_key":318,"_type":168,"marks":636,"text":320},[],[],{"_key":323,"_type":237,"headline":324,"pages":639},[640,643,646,649,652],{"_key":327,"_type":242,"copy":328,"linkedin":329,"sanityImage":641,"title":331},{"_type":220,"alt":331,"aspectRatioXs":247,"asset":642,"title":331},{"_ref":333,"_type":225},{"_key":335,"_type":242,"copy":336,"linkedin":337,"sanityImage":644,"title":339},{"_type":220,"alt":339,"aspectRatioXs":264,"asset":645,"title":339},{"_ref":341,"_type":225},{"_key":343,"_type":242,"copy":336,"linkedin":344,"sanityImage":647,"title":346},{"_type":220,"alt":346,"aspectRatioXs":247,"asset":648,"title":346},{"_ref":348,"_type":225},{"_key":350,"_type":242,"copy":351,"linkedin":352,"sanityImage":650,"title":357},{"_type":220,"alt":354,"aspectRatioXs":247,"asset":651,"title":354},{"_ref":356,"_type":225},{"_key":359,"_type":242,"copy":360,"linkedin":361,"sanityImage":653,"title":363},{"_type":220,"alt":363,"aspectRatioXs":247,"asset":654,"title":363},{"_ref":365,"_type":225},{"_key":367,"_type":214,"cta":656,"headline":369,"isMirrored":218,"sanityImage":657,"text":659},{"href":216,"label":217},{"_type":220,"alt":371,"aspectRatioXs":222,"asset":658,"title":371},{"_ref":373,"_type":225},[660],{"_key":376,"_type":164,"children":661,"markDefs":664,"style":172},[662],{"_key":379,"_type":168,"marks":663,"text":381},[],[],{"_key":384,"_type":237,"headline":385,"pages":666},[667,670,673,676],{"_key":388,"_type":242,"copy":389,"linkedin":390,"sanityImage":668,"title":392},{"_type":220,"alt":392,"aspectRatioXs":393,"asset":669,"title":392},{"_ref":395,"_type":225},{"_key":397,"_type":242,"copy":398,"linkedin":399,"sanityImage":671,"title":401},{"_type":220,"alt":401,"aspectRatioXs":402,"asset":672,"title":401},{"_ref":404,"_type":225},{"_key":406,"_type":242,"copy":407,"linkedin":408,"sanityImage":674,"title":410},{"_type":220,"alt":410,"aspectRatioXs":393,"asset":675,"title":410},{"_ref":412,"_type":225},{"_key":414,"_type":242,"copy":415,"linkedin":416,"sanityImage":677,"title":418},{"_type":220,"alt":418,"aspectRatioXs":402,"asset":678,"title":418},{"_ref":420,"_type":225},{"description":422,"title":423,"type":424},{"_type":426,"current":37},{"data":682,"sourceMap":-1},{"_createdAt":683,"_id":684,"_rev":685,"_system":686,"_translations":689,"_type":703,"_updatedAt":704,"category":705,"content":707,"language":13,"newsCategories":1584,"pinned":946,"seo":1588,"slug":1602,"teaser":1603,"tenant":39,"title":702},"2026-09-07T12:39:00Z","c9ea1fce-0075-43c9-a9a4-f618686e9d06","PtSkqGTXU1SitJhUwal4DE",{"base":687},{"id":684,"rev":688},"mOt7nH1tTBkWOcds1ttXC7",[690,697],{"category":691,"language":693,"slug":694,"title":696},{"slug":692},{"_type":426,"current":25},"de",{"_type":426,"current":695},"projekt-barmer-ki-chatbot","BARMER launcht KI-Chatbot: Agentic AI für 8 Mio. Versicherte",{"category":698,"language":13,"slug":700,"title":702},{"slug":699},{"_type":426,"current":25},{"_type":426,"current":701},"project-barmer-ai-chatbot","BARMER Launches AI Chatbot: Agentic AI for 8 Million Insured Individuals","newsArticle","2026-10-19T09:15:36Z",{"slug":706},{"_type":426,"current":25},[708,712,719,822],{"_key":709,"_type":710,"contactPerson":66,"content":66,"headline":702,"imageSliderPersons":66,"items":66,"persons":66,"publishedDate":711,"reference":66,"sidebar":66},"beef8241e0db","newsHeadline","2026-07-30",{"_key":713,"_type":714,"contactPerson":66,"content":66,"imageSliderPersons":66,"items":66,"persons":66,"reference":66,"sanityImage":715,"sidebar":66},"13f80e290c43","mediaContentWidth",{"_type":220,"aspectRatioSm":716,"aspectRatioXs":264,"asset":717},"12x5",{"_ref":718,"_type":225},"image-c24c2668bbcb38c058cec742c2e35b3c188ae013-3600x1500-jpg",{"_key":720,"_type":721,"contactPerson":66,"content":722,"imageSliderPersons":66,"items":66,"persons":66,"reference":66,"sidebar":782},"35579761ffd8","newsDetails",[723,731,740,748,757,765,774],{"_key":724,"_type":164,"children":725,"markDefs":730,"style":172},"749676650452",[726],{"_key":727,"_type":168,"marks":728,"text":729},"4adba23b6aaf",[],"A chatbot designed to provide advice on health and long-term care insurance, preventive care, and digital health applications won’t get very far with predefined response paths—the range of topics covered by a major health insurance provider is simply too broad for that. This is exactly where BARMER, in collaboration with Experience One, stepped in: with an AI chatbot based on an agent-based architecture that makes the health insurance provider’s entire body of health knowledge accessible—directly on barmer.de, around the clock, for 8 million policyholders and interested individuals.",[],{"_key":732,"_type":164,"children":733,"markDefs":739,"style":172},"f373ffc7ef9e",[734],{"_key":735,"_type":168,"marks":736,"text":738},"6c41fe1a1b07",[737],"strong","From Intent Logic to Agent-Based Decision-Making",[],{"_key":741,"_type":164,"children":742,"markDefs":747,"style":172},"e619742b0ff7",[743],{"_key":744,"_type":168,"marks":745,"text":746},"30a21c93b88a",[],"Originally, an intent-based chatbot with manually maintained response paths was planned. This model was not viable given the scope of BARMER’s knowledge base. The solution: A large language model classifies user inquiries and forwards them to the appropriate agent within the context of the conversation—while adhering to the guardrails required by a regulated sector such as health insurance.",[],{"_key":749,"_type":750,"caption":751,"sanityImage":752,"text":756},"0a6690fe8618","newsQuote","Apolline Tabourot-Emig, Chatbot Product Owner, BARMER",{"_type":220,"alt":753,"aspectRatioXs":247,"asset":754,"title":753},"Apolline Tabourot-Emig, BARMER",{"_ref":755,"_type":225},"image-bb112ce6908657de1419c3a41a13f17b7ce3f052-1278x852-webp","It became clear early on: A chatbot designed to provide genuine advice needs access to the entire knowledge base. A traditional, intent-based approach wasn't effective here. Together with Experience One, we implemented a solution that we can now continue to develop on our own.",{"_key":758,"_type":164,"children":759,"markDefs":764,"style":172},"b4e90a75c121",[760],{"_key":761,"_type":168,"marks":762,"text":763},"03fba163eaca",[],"Just a few days after the launch, several thousand conversations were taking place via the chatbot; today, there are over 1,000 per day. Just as important as the launch itself: BARMER now has the technical platform and in-house expertise to continue developing its AI-based services on its own.",[],{"_key":766,"_type":767,"label":768,"reference":769},"0e39cefc7bf4","cta","View the project",{"category":770,"slug":772},{"slug":771},{"_type":426,"current":21},{"_type":426,"current":773},"barmer-ai-chatbot",{"_key":775,"_type":164,"children":776,"markDefs":781,"style":172},"4ca2158b3383",[777],{"_key":778,"_type":168,"marks":779,"text":780},"a44dec6e0415",[],"",[],{"contactPerson":783},{"_type":784,"copyContent":785,"person":786,"title":38},"contactPerson","position",{"_createdAt":787,"_id":788,"_rev":789,"_system":790,"_type":793,"_updatedAt":794,"department":795,"email":803,"linkedin":344,"name":346,"position":804,"sanityImage":809,"tenant":39,"title":346},"2024-07-09T08:46:21Z","8151cbe8-014a-4e40-be61-f7fe3309e5ca","H6ngYtl827BB9v8nG4IF2F",{"base":791},{"id":788,"rev":792},"F1GoUQasCKLkgdIdl2pX9P","person","2026-10-16T06:19:20Z",[796,800],{"_key":797,"_type":798,"language":693,"value":799},"cfc320e38e429917defc64cc2e3eb542","internationalizedArrayStringValue","Geschäftsführung",{"_key":801,"_type":798,"language":13,"value":802},"bd8cee7b0340e20fe60a922e41ad2880","Mangement","business@experienceone.com",[805,807],{"_key":806,"_type":798,"language":693,"value":336},"a0e3971379dcdabb06372ec5614a65e9",{"_key":808,"_type":798,"language":13,"value":336},"9aed8f0aa81340f43fde1d1ae7bde6e4",{"_type":220,"aspectRatioSm":247,"aspectRatioXs":247,"asset":810,"crop":812,"hotspot":817},{"_ref":811,"_type":225},"image-7744e919bf3cbfb7d775aaf22084410d4d4d3bb0-4205x5507-jpg",{"_type":268,"bottom":813,"left":814,"right":815,"top":816},0.3604958760245901,0.12045338114754096,0.10165215163934427,0.04953780737704921,{"_type":273,"height":818,"width":819,"x":820,"y":821},0.5899663165983607,0.7778944672131147,0.5094006147540984,0.3445209656762296,{"_key":823,"_type":824,"contactPerson":66,"content":66,"headline":825,"imageSliderPersons":66,"items":826,"persons":66,"reference":66,"sidebar":66},"0796e2813230","teaserGroup","You might also be interested in",[827,1206],{"_createdAt":828,"_id":829,"_key":830,"_ref":829,"_rev":831,"_system":832,"_type":835,"_updatedAt":836,"category":837,"content":839,"language":13,"reference":66,"seo":1185,"slug":1191,"teaser":1193,"tenant":39,"title":1109},"2024-09-30T07:50:41Z","a802605d-51a8-420c-aa0b-d904d8161939","bca404ad8a61","6h3DQtnEe2dzRpIQXmpJp7",{"base":833},{"id":829,"rev":834},"nbDU6RMPAUzrHscB96U8HM","project","2026-10-15T09:46:25Z",{"slug":838},{"_type":426,"current":21},[840,844,865,893,921,943,969,986,1024,1066,1070,1098,1138,1148],{"_key":841,"_type":198,"headline":842,"overline":843},"83f26e75ef04","Experience the Kia EV9 even before its delivery with the 3D web app of the Infotainment Coach","Kia Deutschland GmbH | Infotainment Coach",{"_key":845,"_type":846,"impacts":847,"sanityImage":861},"df73e0218c78","kpiStage",[848,853,857],{"_key":849,"_type":850,"headline":851,"subline":852},"a579156e8ae2","impact","600 screens ","detailed illustrated",{"_key":854,"_type":850,"headline":855,"subline":856},"8c376bb5338f","4 months","until Go-Live",{"_key":858,"_type":850,"headline":859,"subline":860},"35be788c03fa","2 ways","for discovering and learning",{"_type":220,"alt":862,"aspectRatioSm":716,"aspectRatioXs":264,"asset":863,"title":862},"Kia Infotainment Coach by Experience One",{"_ref":864,"_type":225},"image-0623618dbc29c20b4a2e9ca61295f460b140bd06-3840x1600-jpg",{"_key":866,"_type":867,"columns":868,"headline":892},"3a26c0d24bed","twoColumnsText",[869,881],{"_key":870,"_type":871,"content":872},"385a4471146e","twoColumnsTextColumn",[873],{"_key":874,"_type":164,"children":875,"markDefs":880,"style":172},"5f57f750cd8c",[876],{"_key":877,"_type":168,"marks":878,"text":879},"58db4bc5da71",[],"Want to experience the future of driving even before your vehicle is delivered? With the 3D browser application of the Infotainment Coach, buyers of the Kia EV9 can interactively explore the features of their new vehicle in advance. The waiting time for the car is playfully bridged – increasing the anticipation even more.",[],{"_key":882,"_type":871,"content":883},"b2c411ac2803",[884],{"_key":885,"_type":164,"children":886,"markDefs":891,"style":172},"3bc2979a86ef",[887],{"_key":888,"_type":168,"marks":889,"text":890},"9a8de72e2e44",[],"Specifically developed for the period between placing an order and delivery, this application ensures that every interaction with the infotainment system is mastered even before the car is handed over. The creative and innovative offerings in the aftersales sector significantly contribute to customer retention and satisfaction.",[],"Customer loyalty through anticipation: The Kia Infotainment Coach in the browser",{"_key":894,"_type":214,"headline":895,"sanityImage":896,"text":904},"9b52e4739505","From the car to the browser: a digital twin",{"_type":220,"alt":897,"aspectRatioSm":898,"aspectRatioXs":898,"asset":899,"crop":901,"hotspot":902,"title":903},"3D application of the Kia Infotainment Coach by Experience One was developed to optimise the customer experience. ","8x9",{"_ref":900,"_type":225},"image-dc5f65b47ea74ed40b0086c9e0ff3b874b4ddbf1-1600x1600-jpg",{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":303,"width":303,"x":276,"y":276},"Kia Infotainment Coach from Experience One",[905,913],{"_key":906,"_type":164,"children":907,"markDefs":912,"style":172},"47602eacde95",[908],{"_key":909,"_type":168,"marks":910,"text":911},"faf861cc6bed",[],"We know how important quality in the customer experience is. With great care, we have developed the 3D application of the Infotainment Coach and represent the system in a realistic way – just as it will be experienced in the vehicle.",[],{"_key":914,"_type":164,"children":915,"markDefs":920,"style":172},"ce8681ffd816",[916],{"_key":917,"_type":168,"marks":918,"text":919},"23e97b5085f3",[],"We solved the following technical challenge: How do you transfer a system that is operated with the fingers in a car into a precise and user-friendly application for the browser? With our approach of not just replicating the infotainment system, but creating a three-dimensional, visually excellent version of it, we enable the tactile, interactive feeling of operation. This ensures that the application also meets the high quality standards of the EV9.",[],{"_key":922,"_type":923,"author":924,"sanityImage":927,"text":934},"d6e8327e3b0c","quoteContainer",{"description":925,"name":926},"Senior Manager Digital Platforms, Kia Deutschland GmbH","Jean-Philippe Pottier",{"_type":220,"alt":928,"aspectRatioSm":716,"aspectRatioXs":264,"asset":929,"crop":931,"hotspot":932,"title":933},"Jean-Philippe Pottier, Senior Manager Digital Platforms, Kia Deutschland GmbH, talks about collaboration with Experience One.",{"_ref":930,"_type":225},"image-640f65f1d926e9722b80b416cfe9dec1c1a14001-3840x2162-jpg",{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":303,"width":303,"x":276,"y":276},"Quote from Jean-Philippe Pottier",[935],{"_key":936,"_type":164,"children":937,"markDefs":942,"style":172},"cd5b2b338445",[938],{"_key":939,"_type":168,"marks":940,"text":941},"39a7ca33bf22",[],"The final result exceeded our expectations. Working with Experience One was easy, efficient and the communication was always perfect.",[],{"_key":944,"_type":214,"headline":945,"isMirrored":946,"sanityImage":947,"text":952},"3c088ce3a18f","Discover the new car in a playful way",false,{"_type":220,"alt":948,"aspectRatioSm":247,"aspectRatioXs":247,"asset":949,"title":951},"Ten interactive tutorials are a fun way to familiarise yourself with the various functions of the infotainment system.",{"_ref":950,"_type":225},"image-899771358cdf2f79e0c8be0f06db530a1d125608-1600x1600-jpg","Ten interactive tutorials in the Kia infotainment system",[953,961],{"_key":954,"_type":164,"children":955,"markDefs":960,"style":172},"0a80e88f3259",[956],{"_key":957,"_type":168,"marks":958,"text":959},"9d14521cf9ea",[],"Future EV9 drivers can familiarize themselves with the infotainment system before taking delivery of the car. The first impression of the EV9 doesn't have to happen in the car, but can comfortably take place on the home monitor.",[],{"_key":962,"_type":164,"children":963,"markDefs":968,"style":172},"13fd61ad5da9",[964],{"_key":965,"_type":168,"marks":966,"text":967},"afec9c1c64c9",[],"It is up to the users to decide how they want to explore the infotainment system: In addition to the option of simply discovering functions, settings, and driving modes, we have developed ten interactive tutorials that allow one to playfully learn about the various features of the infotainment system. The more tutorials you complete, the more badges you earn – and you become a pro from a beginner almost incidentally. This increases the anticipation, and when you later start using the vehicle, you are already familiarized with everything.",[],{"_key":970,"_type":214,"headline":971,"isMirrored":946,"sanityImage":972,"text":977},"078344b2263c","More Innovation: The Pre-Product Experience",{"_type":220,"alt":973,"aspectRatioSm":247,"aspectRatioXs":247,"asset":974,"title":976},"The content of the infotainment system is mapped using HTML, while the implementation in the 3D application is carried out using WebGL.",{"_ref":975,"_type":225},"image-d60403fb0fbcd77a0a9f592f66d21b892e7d4213-1600x1600-jpg","Pre-product experience of the infotainment system",[978],{"_key":979,"_type":164,"children":980,"markDefs":985,"style":172},"5637fb9a03be",[981],{"_key":982,"_type":168,"marks":983,"text":984},"a8ce06d21933",[],"The brand Kia is committed to innovation and boldly pursues forward-thinking ideas. Here, we wanted to connect – with the goal of making the car tangible before it even reaches the customers. In the technical development, we have created a scalable, high-performance solution that opens up a variety of new possibilities: The content of the infotainment system is represented in HTML, and its implementation in the 3D application is done using WebGL. The application thus seamlessly integrates into the company's progressive mindset. With our help, Kia becomes a pioneer in making the driving experience of tomorrow tangible today.",[],{"_key":987,"_type":923,"author":988,"sanityImage":1002,"text":1015},"7f51e0694810",{"description":989,"name":990,"sanityImage":991},"Senior Web Engineer","Kevin Fischer",{"_type":220,"aspectRatioSm":247,"aspectRatioXs":247,"asset":992,"crop":994,"hotspot":997},{"_ref":993,"_type":225},"image-637f3312079ca4d175b07ab20640f44ec74c5399-1280x1920-jpg",{"_type":268,"bottom":995,"left":270,"right":996,"top":270},0.30783526198308264,0.005653782894736836,{"_type":273,"height":998,"width":999,"x":1000,"y":1001},0.6921647380169174,0.9943462171052632,0.4971731085526316,0.3460823690084587,{"_type":220,"alt":1003,"aspectRatioSm":716,"aspectRatioXs":264,"asset":1004,"crop":1006,"hotspot":1010,"title":1003},"The design of the 3D web application for Kia",{"_ref":1005,"_type":225},"image-4a8ac8bf1176259127fdc6e7db3cc2fb2a380a39-3840x2162-jpg",{"_type":268,"bottom":1007,"left":1008,"right":270,"top":1009},0.014770534508198319,0.0002407962328767964,0.0023271192275364622,{"_type":273,"height":1011,"width":1012,"x":1013,"y":1014},0.9829023462642652,0.9997592037671232,0.5001203981164384,0.4937782923596691,[1016],{"_key":1017,"_type":164,"children":1018,"markDefs":1023,"style":172},"25f9ae77b8f7",[1019],{"_key":1020,"_type":168,"marks":1021,"text":1022},"5fd9a6ec9e8c",[],"The 3D web application offers a completely new way of interaction in the vehicle. By using the latest web technology, we were able to create an intuitive and visually appealing user experience.",[],{"_key":1025,"_type":1026,"columns":1027,"headline":1065,"numbered":218},"86ba479f0687","threeColumnsText",[1028,1041,1053],{"_key":1029,"_type":1030,"copy":1031,"headline":1040},"d52a3a3fc36a","threeColumnsTextColumn",[1032],{"_key":1033,"_type":164,"children":1034,"markDefs":1039,"style":172},"68ada89ffa0c",[1035],{"_key":1036,"_type":168,"marks":1037,"text":1038},"a028e4d3e88d",[],"Listening, understanding what is required, and acting consistently: that is our approach. We take the time to address challenges and focus precisely to deliver exactly what is needed – and more. Efficiency and quality are always our top priorities and have made an impression at Kia as well.",[],"Excellence through clear focus",{"_key":1042,"_type":1030,"copy":1043,"headline":1052},"6ae94c259c7a",[1044],{"_key":1045,"_type":164,"children":1046,"markDefs":1051,"style":172},"86597b02e743",[1047],{"_key":1048,"_type":168,"marks":1049,"text":1050},"9108fba8daee",[],"What do users need? What requirements must be met to be not only visually appealing but also functional and user-friendly? We have made sure that our product is both informative and engaging, and offers real added value – with the Joy of Use as a guiding star.",[],"Tangible added value through user-centricity",{"_key":1054,"_type":1030,"copy":1055,"headline":1064},"fb40fd192224",[1056],{"_key":1057,"_type":164,"children":1058,"markDefs":1063,"style":172},"59af4b400f3e",[1059],{"_key":1060,"_type":168,"marks":1061,"text":1062},"14fdbd08f195",[],"For an outstanding implementation, it is crucial not to compromise on quality, appearance, and usability. Through meticulous technical realization and going the 'extra mile' in 3D design, we offer users an excellent experience. We have worked out every detail precisely to achieve the best results.",[],"Success through the highest standards of quality","Success factors",{"_key":1067,"_type":1068,"vimeoId":1069},"241c4a73fff3","vimeoPlayer","1014679867",{"_key":1071,"_type":237,"headline":1072,"pages":1073},"ea8ead643dd0","Team, facts and contact",[1074,1081,1088,1093],{"_key":1075,"_type":242,"sanityImage":1076,"title":1080},"176d33d46a01",{"_type":220,"alt":1077,"aspectRatioSm":247,"aspectRatioXs":247,"asset":1078,"title":1077},"Thomas Borowiak, Senior UI Designer",{"_ref":1079,"_type":225},"image-6adfc83f9d656e1a060fd200131f590f17798fed-3840x2903-jpg","Thomas Borowiak",{"_key":1082,"_type":242,"sanityImage":1083,"title":1087},"55f5f7fb0eae",{"_type":220,"alt":1084,"aspectRatioSm":402,"aspectRatioXs":402,"asset":1085,"title":1084},"Friederike Hafenstein, Senior UX Writer",{"_ref":1086,"_type":225},"image-116e43b62e8c5c6684d366232f68b179821ca147-560x560-jpg","Friederike Hafenstein",{"_key":1089,"_type":242,"sanityImage":1090,"title":990},"db2f00e20da4",{"_type":220,"alt":1091,"aspectRatioSm":402,"aspectRatioXs":402,"asset":1092,"title":1091},"Kevin Fischer, Senior Web Engineer",{"_ref":993,"_type":225},{"_key":1094,"_type":242,"sanityImage":1095,"title":363},"c9cb981791c7",{"_type":220,"alt":1096,"aspectRatioSm":247,"aspectRatioXs":247,"asset":1097,"title":1096},"Nadine Belger, Team Lead & Principal Rollout Management",{"_ref":365,"_type":225},{"_key":1099,"_type":1100,"additionalLinks":1101,"contactPerson":1110,"informations":1113},"d8c6655b9148","projectDetails",{"_type":1102,"headline":1103,"links":1104},"projectDetailsLinks","Links",[1105],{"_key":1106,"_type":1107,"href":1108,"label":1109},"3ed098c50888","projectDetailsLink","https:\u002F\u002Fwww.kia-infotainment.com","Kia Infotainment Coach",{"_type":784,"person":1111,"title":38},{"_ref":1112,"_type":225},"e575a6db-1a8c-4c76-951c-e488b36dc29d",[1114,1120,1131],{"_key":1115,"_type":1116,"entries":1117,"headline":1119},"b744d2d2ece5","projectDetailsInformation",[1118],"May – August 2024","Project period",{"_key":1121,"_type":1116,"entries":1122,"headline":1130},"3c24226639b0",[1123,1124,1125,1126,1127,1128,1129],"Program Management","UX Design","UI Design","Visual Design","Frontend Programming","Hosting","Project Management","Tasks",{"_key":1132,"_type":1116,"entries":1133,"headline":1137},"35a28c8b7878",[1134,1135,1136],"React","Three.js (WebGL Framework)","Lottie Animation","Platform \u002F Technologies",{"_key":1139,"_type":1140,"cta":1141,"headline":1143,"sanityImage":1144},"d60e0d7510a5","contactContainer",{"href":1142,"label":217},"mailto:hello@experienceone.com","Fancy working with us?",{"_type":220,"alt":1145,"aspectRatioSm":716,"aspectRatioXs":264,"asset":1146,"title":1145},"Contact Experience One",{"_ref":1147,"_type":225},"image-446ad4f195d8cc60fe9ae0d1bb6709907827c0be-3840x2162-jpg",{"_key":1149,"_type":824,"headline":825,"items":1150},"62c8f82b51d7",[1151,1169],{"_key":1152,"_type":1153,"headline":1154,"impacts":1155,"overline":1161,"reference":1162,"sanityImage":1164,"text":1168},"3d86d4545081","teaserGroupItem","One smart Web",[1156],{"_key":1157,"_type":850,"headline":1158,"headlinePostfix":1159,"subline":1160},"a01bf90bbe1d","2,5","%","Conversion","Mercedes-Benz AG",{"_ref":1163,"_type":225},"434a342d-1665-4b35-9b6e-d0f1b8142cd3",{"_type":220,"alt":1165,"aspectRatioSm":898,"aspectRatioXs":898,"asset":1166,"title":1165},"One smart Web: International relaunch of the smart platform",{"_ref":1167,"_type":225},"image-c7a15076350984df6a8606b6eebb8da72555ad83-900x800-jpg","International relaunch of the smart platform – for optimized website performance and targeted user experience.",{"_key":1170,"_type":1153,"headline":1171,"impacts":1172,"overline":1161,"reference":1177,"sanityImage":1179,"text":1184},"52677b69fb8c","Lifestyle Configurator",[1173],{"_key":1174,"_type":850,"headline":1175,"subline":1176},"f922211405d4","5","Awards",{"_ref":1178,"_type":225},"40771678-b215-4ec4-b54b-5493a742e3ab",{"_type":220,"alt":1180,"aspectRatioSm":898,"aspectRatioXs":898,"asset":1181,"title":1183},"The Mercedes-Benz Lifestyle Configurator by Experience One reveals which vehicle best suits your own lifestyle.",{"_ref":1182,"_type":225},"image-adc0857cbc08fdbe340d419f998cdf4b9840b8ec-810x912-jpg","Mercedes-Benz Lifestyle Configurator","The first recommendation engine that understands individual needs and preferences – and recommends suitable vehicles thanks to machine learning.",{"description":1186,"image":1187,"title":1190,"type":424},"Experience the Kia EV9's infotainment system interactively before delivery with the Infotainment Coach's 3D web app.",{"_type":1188,"asset":1189},"image",{"_ref":900,"_type":225},"The Kia Infotainment Coach in the browser - Experience One",{"_type":426,"current":1192},"kia-infotainment-coach",{"_type":1194,"headline":1195,"impacts":1196,"overline":1200,"publishedDate":1201,"sanityImage":1202,"text":1205},"projectTeaser","Infotainment Coach",[1197],{"_key":1198,"_type":850,"headline":1199,"subline":852},"fa01d90d1b59","600 screens","Kia Deutschland GmbH","2024-10-23",{"_type":220,"alt":1203,"aspectRatioXs":898,"asset":1204,"title":1203},"The digital Kia Infotainment Coach by Experience One",{"_ref":900,"_type":225},"We have implemented the award-winning infotainment system of the Kia EV9 in a 3D browser application.",{"_createdAt":1207,"_id":1208,"_key":1209,"_ref":1208,"_rev":1210,"_system":1211,"_type":835,"_updatedAt":1214,"category":1215,"content":1217,"language":13,"reference":66,"seo":1557,"slug":1562,"teaser":1564,"tenant":39,"title":1583},"2024-07-09T09:24:26Z","df4b4b9a-82ed-4a88-83d7-ef54f4c6af87","bf3713e1de24","6h3DQtnEe2dzRpIQXmpn2l",{"base":1212},{"id":1208,"rev":1213},"8VP0t1uN4XaL0VxggjV0U7","2026-10-15T09:46:57Z",{"slug":1216},{"_type":426,"current":21},[1218,1222,1247,1273,1290,1309,1326,1357,1374,1409,1449,1467,1502,1514],{"_key":1219,"_type":198,"headline":1220,"overline":1221},"12e4de3f947e","11 become 1—AOK’s member platform now has a consistent new look.","AOK | aok.de",{"_key":1223,"_type":846,"impacts":1224,"sanityImage":1237},"f68fb4f7f7a9",[1225,1229,1233],{"_key":1226,"_type":850,"headline":1227,"subline":1228},"6fe1a29e7442","27 million","members",{"_key":1230,"_type":850,"headline":1231,"subline":1232},"098c189f06a9","11","companies",{"_key":1234,"_type":850,"headline":1235,"subline":1236},"cf1c5a5ab9f1","1","platform",{"_type":220,"alt":1238,"aspectRatioSm":222,"aspectRatioXs":402,"asset":1239,"crop":1241,"hotspot":1243,"title":1246},"The AOK insurance portal was optimised on the basis of the new corporate design.",{"_ref":1240,"_type":225},"image-e97491bd94d5cf7c3b7fe0c1bc6ad711a70ffcac-1980x825-jpg",{"_type":268,"bottom":270,"left":1242,"right":270,"top":270},0.12681062231759652,{"_type":273,"height":303,"width":1244,"x":1245,"y":276},0.8731893776824035,0.5634053111587982,"AOK insurance portal",{"_key":1248,"_type":867,"columns":1249,"headline":1272},"1c9f9b0e1d48",[1250,1261],{"_key":1251,"_type":871,"content":1252},"3980ee0de1da",[1253],{"_key":1254,"_type":164,"children":1255,"markDefs":1260,"style":172},"eef2b145c357",[1256],{"_key":1257,"_type":168,"marks":1258,"text":1259},"867411d907e50",[],"11 separate websites with an outdated corporate design meant that AOK’s member portal was in urgent need of a coherent facelift. The challenge: Bring all 11 AOK companies together while giving their unique requirements equal weight. The goal: Create a central point of contact to make it intuitive, quick, clear, and easy for members to access",[],{"_key":1262,"_type":871,"content":1263},"883af8ea38e2",[1264],{"_key":1265,"_type":164,"children":1266,"markDefs":1271,"style":172},"8cfc28da5a15",[1267],{"_key":1268,"_type":168,"marks":1269,"text":1270},"e8f2d735fbe90",[],"information and seek advice. Consistent usability with maximum transparency was therefore key. The relaunch unveiled a portal that brings people closer, embodies the new design, and is the perfect foundation for further platforms and services, e.g. AOK’s health magazine or employers’ portal.",[],"Intuitive and modern—AOK’s new member portal",{"_key":1274,"_type":214,"headline":1275,"sanityImage":1276,"text":1281},"fdb271d680bc","Made for members",{"_type":220,"alt":1277,"aspectRatioSm":247,"aspectRatioXs":247,"asset":1278,"title":1280},"The AOK portal for individual customers from Experience One is tailored to the needs of the assured.",{"_ref":1279,"_type":225},"image-3a7a30cda0d1fd72fbe4fdd74af1b3f5a214a0d4-1644x1710-png","Homepage of AOK private customer portal from Experience One",[1282],{"_key":1283,"_type":164,"children":1284,"markDefs":1289,"style":172},"e86579b24eee",[1285],{"_key":1286,"_type":168,"marks":1287,"text":1288},"58a249057e730",[],"This project was all about the needs and intentions of AOK’s members. So we asked ourselves: how can we present the different processes of the individual companies as simply as possible? Based on the results of our testing, tracking, and evaluation of lots of different elements, including search and forms, we developed a UX concept that would make it easy for members to access the advice and consultation services offered by AOK. The portal is now designed to respond to user intent as intuitively as possible and surface relevant information exactly where users expect. This not only ensures a genuinely customer-centric approach and first-class experience, but also helps AOK stand out from increasingly similar competition.",[],{"_key":1291,"_type":923,"author":1292,"sanityImage":1295,"text":1300},"424ec750b5d8",{"description":1293,"name":1294},"Online Project Manager at AOK Bundesverband","Vanessa Röthlin",{"_type":220,"alt":1296,"aspectRatioXs":222,"asset":1297,"title":1299},"Vanessa Röthlin from AOK emphasizes the professionalism and reliability of Experience One at the AOK insurance portal.",{"_ref":1298,"_type":225},"image-c9a339eeda79b649edf836512e87013e2ce225f4-1980x1114-jpg","Quote of Vanessa Röthlin from AOK",[1301],{"_key":1302,"_type":164,"children":1303,"markDefs":1308,"style":172},"ba8e23160a9c",[1304],{"_key":1305,"_type":168,"marks":1306,"text":1307},"8acc94a29ba40",[],"Experience One brings real professionalism, trust, and reliability to the table. We've been working together to optimize our websites by focusing on maximizing customer satisfaction.",[],{"_key":1310,"_type":214,"headline":1311,"sanityImage":1312,"text":1317},"bca9deefa056","Intuitive UX speeds up the search",{"_type":220,"alt":1313,"aspectRatioSm":247,"aspectRatioXs":247,"asset":1314,"title":1316},"At the new AOK insurance portal from Experience One, assureds can find what they are looking for even faster thanks to the new health navigators.",{"_ref":1315,"_type":225},"image-e24b1081441f7a7e45e34d3c284e2e664aa9f48c-1644x1710-png","AOK health navigator on the AOK insurance portal",[1318],{"_key":1319,"_type":164,"children":1320,"markDefs":1325,"style":172},"f5124936a3f8",[1321],{"_key":1322,"_type":168,"marks":1323,"text":1324},"068c0af9de7b0",[],"How can I find the right person to talk to in an emergency? Integrating AOK’s “health navigators” was a hugely important project for AOK that nonetheless proved a major challenge. Members can use these interfaces to find contact details for doctors, hospitals, midwives, and therapists. It also saves them lots of time and effort when it comes to nursing and palliative care. We had to define search filters and content in compliance with legal regulations to make sure this service worked as planned—because usability was a key focus. We ultimately managed to provide an intuitive solution, despite the complexity of its content, that also supports members when they're relying on external advice.",[],{"_key":1327,"_type":214,"headline":1328,"sanityImage":1329,"text":1330,"vimeo":1339},"3b39841b832b","Easy access to regional content",{"_type":220,"aspectRatioXs":247},[1331],{"_key":1332,"_type":164,"children":1333,"markDefs":1338,"style":172},"ced8f32e77d3",[1334],{"_key":1335,"_type":168,"marks":1336,"text":1337},"a0925883d0450",[],"AOK’s online presence was highly fragmented with services and information spread across 11 websites. Even worse: there was no coherent strategy. Consolidation was therefore a real challenge—made even harder by the need to take individual requirements into account. Nonetheless, we chose a design and drafted content that would make it easy for members to get to the region they need without any hassle. That’s why the homepage of the AOK portal now boasts universal content that applies to every AOK. “Regional windows” then make it easy for members to jump to the relevant content for their region. Users can enter their ZIP code to search for the right AOK—easy and intuitive. What's more, cookies save this info for added convenience when they next visit the site.",[],{"aspectRatio":303,"files":1340,"id":1356},[1341,1344,1347,1350,1353],{"_key":1342,"link":1343,"rendition":178},"QA2o7BOCFnu0anIAMRBN7K","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F810840171\u002Frendition\u002F240p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=bb78304456d0da3179869d4c4ae3abf8fb629d1208fb6495041667d8490880f2",{"_key":1345,"link":1346,"rendition":182},"QA2o7BOCFnu0anIAMRBN9T","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F810840171\u002Frendition\u002F360p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=8d85830fb076a077272099e9d1ece3ab4c80eb0f16576a2c16c1ddca0c450204",{"_key":1348,"link":1349,"rendition":186},"QA2o7BOCFnu0anIAMRBNBc","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F810840171\u002Frendition\u002F540p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=ac9e0f39bd62c3e225389b006381c4a2c3b05fe3b0dcf547bc950ff16709e741",{"_key":1351,"link":1352,"rendition":190},"QA2o7BOCFnu0anIAMRBNDl","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F810840171\u002Frendition\u002F720p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=414c3c4e86edc1272567d9534249e51397d2e8b814c27c0049f5ee5d021fb856",{"_key":1354,"link":1355,"rendition":194},"QA2o7BOCFnu0anIAMRBNFu","https:\u002F\u002Fplayer.vimeo.com\u002Fprogressive_redirect\u002Fplayback\u002F810840171\u002Frendition\u002F1080p\u002Ffile.mp4?loc=external&oauth2_token_id=1075784248&signature=59f5b202506a7fad19cfb540281cb8aed474b14e3ba6c380d425d46dcae186d5","810840171",{"_key":1358,"_type":214,"headline":1359,"sanityImage":1360,"text":1365},"39f0d992cbd4","Reaching new and existing customers",{"_type":220,"alt":1361,"aspectRatioSm":247,"aspectRatioXs":247,"asset":1362,"title":1364},"Experience One’s AOK portal enables individual campaigns for all 11 regional associations as part of the joint brand experience.",{"_ref":1363,"_type":225},"image-d8dea4f59b087c08ef5eba3a09e1281d41a3f9d1-1644x1710-png","The new AOK portal from Experience One",[1366],{"_key":1367,"_type":164,"children":1368,"markDefs":1373,"style":172},"17b16ab17577",[1369],{"_key":1370,"_type":168,"marks":1371,"text":1372},"53938501fa460",[],"Keeping existing customers onboard whilst inspiring new members is no mean feat. But user navigation and content provision now blend together seamlessly on AOK’s website despite diverse stakeholders. On top of allowing members to make appointments online or chat with an advisor or chatbot, AOK can now also run centralized campaigns to communicate shared values and implement large-scale measures—measures that ultimately benefit all 11 companies. The integration of other portals, platforms, and external contact partners also reveals AOK’s path forward and sets the course for the company’s future success.",[],{"_key":1375,"_type":923,"author":1376,"sanityImage":1390,"text":1400},"923f0496886a",{"description":1126,"name":1377,"sanityImage":1378},"Luise Zimmermann",{"_type":220,"aspectRatioSm":247,"aspectRatioXs":247,"asset":1379,"crop":1381,"hotspot":1385},{"_ref":1380,"_type":225},"image-8f54e495bd1fa24a99ee6cf3da7a2dba1a4ff775-3306x3306-jpg",{"_type":268,"bottom":1382,"left":1383,"right":1384,"top":270},0.1230019755747126,0.07870869252873564,0.08319863505747138,{"_type":273,"height":1386,"width":1387,"x":1388,"y":1389},0.8769980244252874,0.838092672413793,0.49775502873563215,0.4384990122126437,{"_type":220,"alt":1391,"aspectRatioXs":222,"asset":1392,"crop":1394,"hotspot":1396,"title":1399},"Experience One has transferred the new corporate design for the AOK insurance portal into the digital realm and brought it to life.",{"_ref":1393,"_type":225},"image-72bcdab5a0e3d71d5fe653509122395a76ca37d4-1978x1113-jpg",{"_type":268,"bottom":270,"left":270,"right":1395,"top":270},0.05923082081545061,{"_type":273,"height":303,"width":1397,"x":1398,"y":276},0.9407691791845494,0.4703845895922747,"The new corporate design of the AOK private customer portal",[1401],{"_key":1402,"_type":164,"children":1403,"markDefs":1408,"style":172},"b9b02de37d31",[1404],{"_key":1405,"_type":168,"marks":1406,"text":1407},"6e8ac1efab350",[],"Translating AOK’s new corporate design into their digital world was a very special project because it gave us the opportunity to be involved right from the start, to grow, and to have a real impact. We were able to bring their new look to a target audience of 27 million people.",[],{"_key":1410,"_type":1026,"columns":1411,"headline":1448,"numbered":218},"5600b382fb85",[1412,1424,1436],{"_key":1413,"_type":1030,"copy":1414,"headline":1423},"c1c9291945db",[1415],{"_key":1416,"_type":164,"children":1417,"markDefs":1422,"style":172},"4f45823f3319",[1418],{"_key":1419,"_type":168,"marks":1420,"text":1421},"9c58525e77560",[],"Projects with many stakeholders need a clear strategy and solid arguments. That’s why we started by identifying the various personas—complete with key moments—based on our framework. This ensured that we considered the user perspective in all project decisions.",[],"Prioritization according to CX framework",{"_key":1425,"_type":1030,"copy":1426,"headline":1435},"721efa64a258",[1427],{"_key":1428,"_type":164,"children":1429,"markDefs":1434,"style":172},"7ba96e928313",[1430],{"_key":1431,"_type":168,"marks":1432,"text":1433},"57e650041cae0",[],"We work in tandem on different subprojects as this helps keep sight of the big picture. Working closely like this allows us to leverage synergies and realize every individual project both effectively and efficiently—from AOK’s website to their health magazine.",[],"Holistic work",{"_key":1437,"_type":1030,"copy":1438,"headline":1447},"9ea29d656f9f",[1439],{"_key":1440,"_type":164,"children":1441,"markDefs":1446,"style":172},"d4126d965f56",[1442],{"_key":1443,"_type":168,"marks":1444,"text":1445},"fcba18614b280",[],"Communicating with and integrating all partners and parties are key elements of our work. We take our customers and partners on the journey with us because this allows us to not only understand exactly what they need but also solidify their commitment to future decisions.",[],"Communication and transparency","Our success factors for maximum impact",{"_key":1450,"_type":237,"headline":1451,"pages":1452},"397fae4b6f5e","Team, figures, and contacts",[1453,1461],{"_key":1454,"_type":242,"sanityImage":1455,"title":1456},"d07cf299c848",{"_type":220,"alt":1456,"aspectRatioSm":402,"aspectRatioXs":402,"asset":1457,"crop":1459,"hotspot":1460,"title":1456},"Nasim Ranjbar",{"_ref":1458,"_type":225},"image-cb4f9fd0ea098b623384c37cbe6488f7b47c5283-3500x4666-jpg",{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":303,"width":303,"x":276,"y":276},{"_key":1462,"_type":242,"sanityImage":1463,"title":1377},"0d090ea7fc1d",{"_type":220,"alt":1377,"aspectRatioSm":247,"aspectRatioXs":247,"asset":1464,"crop":1465,"hotspot":1466,"title":1377},{"_ref":1380,"_type":225},{"_type":268,"bottom":270,"left":270,"right":270,"top":270},{"_type":273,"height":303,"width":303,"x":276,"y":276},{"_key":1468,"_type":1100,"additionalLinks":1469,"contactPerson":1475,"informations":1477},"c2f4b3699f47",{"_type":1102,"headline":1103,"links":1470},[1471],{"_key":1472,"_type":1107,"href":1473,"label":1474},"7f90236b212c","https:\u002F\u002Fwww.aok.de\u002Fpk\u002F","aok.de",{"_type":784,"person":1476,"title":38},{"_ref":788,"_type":225},[1478,1482,1488,1493],{"_key":1479,"_type":1116,"entries":1480,"headline":1119},"35e213ea1092",[1481],"01.01.2021 – present",{"_key":1483,"_type":1116,"entries":1484,"headline":1130},"1dad84d2eea9",[1126,1124,1485,1486,1487],"Motion","CX Strategy","Stakeholder Management",{"_key":1489,"_type":1116,"entries":1490,"headline":1492},"1a7d6e85aaa1",[1491],"Web","Technologies",{"_key":1494,"_type":1116,"entries":1495,"headline":1501},"ca138507b42f",[1496,1497,1498,1499,1500],"Meta Design","Digital Pixelpark","BAUSERVICEPLAN","TrafficMax","queo","Partners",{"_key":1503,"_type":1140,"cta":1504,"headline":1143,"sanityImage":1506},"0920328f77fd",{"href":1505,"label":217},"\u002Fen\u002Fcontact",{"_type":220,"alt":1145,"asset":1507,"crop":1509,"hotspot":1511,"title":1145},{"_ref":1508,"_type":225},"image-92754571224383d07195a179756c3feef5add412-3598x2024-jpg",{"_type":268,"bottom":270,"left":270,"right":1510,"top":270},0.18463318133047202,{"_type":273,"height":303,"width":1512,"x":1513,"y":276},0.815366818669528,0.407683409334764,{"_key":1515,"_type":824,"headline":825,"items":1516},"39d2c0a1033f",[1517,1532],{"_key":1518,"_type":1153,"headline":1519,"impacts":1520,"overline":1524,"reference":1525,"sanityImage":1527,"text":1531},"e2d249bc9985","Bosch Brand Guide",[1521],{"_key":1522,"_type":850,"headline":1523,"subline":1176},"41d8f6870d4b","2","Robert Bosch GmbH",{"_ref":1526,"_type":225},"1e90db3e-c57d-47e7-a478-a5e0aad1deeb",{"_type":220,"alt":1528,"aspectRatioSm":898,"aspectRatioXs":898,"asset":1529,"title":1519},"The Bosch Brand Guide lays out quality standards for design and frontend applications.",{"_ref":1530,"_type":225},"image-7ed7809eb5408c73f8b4eb80adb64f2f2db52306-822x926-jpg","We safeguard Bosch’s digital brand identity: The Bosch Brand Guide lays out quality standards for both design and frontend applications.",{"_key":1533,"_type":1153,"headline":1534,"impacts":1535,"overline":1540,"reference":1541,"sanityImage":1543,"text":1556},"28579064877f","OneWeb Vans",[1536],{"_key":1537,"_type":850,"headline":1538,"subline":1539},"42fda3d1f1d2","77","markets","Daimler AG",{"_ref":1542,"_type":225},"2aa274c0-47e8-4dbd-aa3a-fdb48093a736",{"_type":220,"alt":1544,"aspectRatioSm":898,"aspectRatioXs":898,"asset":1545,"crop":1547,"hotspot":1550,"title":1555},"Experience One designed, developed and rolled out the relaunch of the marketing platform for Mercedes-Benz Vans in record speed.",{"_ref":1546,"_type":225},"image-86b7c28265c6aa60689e16995cf6db1b0ff54192-1644x1852-jpg",{"_type":268,"bottom":1548,"left":270,"right":1549,"top":270},0.19635201907467525,0.02551745129870131,{"_type":273,"height":1551,"width":1552,"x":1553,"y":1554},0.8036479809253247,0.9744825487012987,0.48724127435064934,0.4018239904626624,"Relaunch of OneWeb Vans platform","A global mindset for global success. We followed a record-breaking relaunch by creating a customer-centric marketing platform with a strong B2B focus—and we're constantly developing it further.",{"description":1558,"image":1559,"title":1561,"type":424},"The AOK website is now a shining example of corporate design and user experience in perfect harmony. The revamped site offers a more intuitive user experience and is also more responsive and user-friendly than ever.",{"_type":1188,"asset":1560},{"_ref":1240,"_type":225},"AOK Portal - Experience One",{"_type":426,"current":1563},"aok-portal",{"_type":1194,"headline":1565,"impacts":1566,"overline":1570,"publishedDate":1571,"sanityImage":1572,"text":1582},"aok.de portal",[1567],{"_key":1568,"_type":850,"headline":1569,"subline":1228},"86c54173d0de","27 m.","AOK","2024-08-08",{"_type":220,"alt":1573,"aspectRatioXs":898,"asset":1574,"crop":1575,"hotspot":1578,"title":1581},"AOK’s portal for assureds from Experience One sets a new standard in usability, brand experience and accessibility.",{"_ref":1240,"_type":225},{"_type":268,"bottom":270,"left":1576,"right":1577,"top":270},0.19845388986013987,0.07797475961538458,{"_type":273,"height":303,"width":1579,"x":1580,"y":276},0.7235713505244755,0.5602395651223776,"The new AOK insurance portal","User-friendly, modern, accessible—AOK Portal redesigned based on new corporate image.","11 become 1 - AOK’s member platform now has a consistent new look.",[1585],{"_key":1586,"_ref":1587,"_type":225},"b180f267a8fa","f2fa833e-0c4d-49d8-bc66-1f63f5692299",{"description":1589,"image":1590,"keywords":1598,"title":1601,"type":424},"Experience One is developing an AI chatbot for BARMER based on an agent-based architecture—scalable, GDPR-compliant, and serving 8 million policyholders.",{"_type":1188,"asset":1591,"crop":1592,"hotspot":1595},{"_ref":718,"_type":225},{"_type":268,"bottom":270,"left":1593,"right":1594,"top":270},0.24231884356238734,0.31663798208668065,{"_type":273,"height":303,"width":1596,"x":1597,"y":276},0.44104317435093204,0.4628404307378533,[1599,1600],"Chatbot","Agentic AI","BARMER Launches Agentic AI Chatbot for Customer Interaction",{"_type":426,"current":701},{"_type":1604,"categories":1605,"headline":1606,"publishedDate":711,"sanityImage":1607,"text":1589},"newsArticleTeaser",[22],"BARMER Launches AI Chatbot: Agentic AI for 8 Million Policyholders",{"_type":220,"aspectRatioXs":264,"asset":1608},{"_ref":718,"_type":225},1792747362332]