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The framework helps to structure complexity, build capabilities in a targeted manner, and design AI programs consistently, rather than getting lost in isolated experiments.",[],{"_key":892,"_type":164,"children":893,"markDefs":898,"style":172},"9a4774eb244d",[894],{"_key":895,"_type":168,"marks":896,"text":897},"2710ab4df388",[744],"The framework: Orientation in two dimensions",[],{"_key":900,"_type":164,"children":901,"markDefs":906,"style":172},"62f42ae5a4e2",[902],{"_key":903,"_type":168,"marks":904,"text":905},"2890b3342e99",[],"The Agentic AI Framework is based on two central axes that together form a grid:",[],{"_key":908,"_type":164,"children":909,"level":303,"listItem":918,"markDefs":919,"style":172},"e2eb1e77004e",[910,914],{"_key":911,"_type":168,"marks":912,"text":913},"4d98b2db233b",[744],"Three architecture layers – Experience, Intelligence and Knowledge:",{"_key":915,"_type":168,"marks":916,"text":917},"e0756bcb1dcb",[],"\nThey represent the system level at which AI is designed within the company—from user experience and decision-making logic to knowledge management.","number",[],{"_key":921,"_type":164,"children":922,"level":303,"listItem":918,"markDefs":931,"style":172},"c1199accd526",[923,927],{"_key":924,"_type":168,"marks":925,"text":926},"5389bb314ce2",[744],"Three AI levels – from tool to assistant to agent:",{"_key":928,"_type":168,"marks":929,"text":930},"76c07b18c6bd",[],"\nThese stages describe the development from reactive AI solutions to independently acting, context-sensitive agents.",[],{"_key":933,"_type":164,"children":934,"markDefs":939,"style":172},"f7a4d0b11141",[935],{"_key":936,"_type":168,"marks":937,"text":938},"3a950d5ebed9",[],"The combination of these dimensions creates a grid that shows where companies currently stand with their projects and what skills they need to develop in order to reach the next level of maturity.",[],{"_key":941,"_type":942,"caption":943,"sanityImage":944,"text":948},"8146fc67d2c7","newsQuote","Kai Müller, CEO & founder Experience One",{"_type":220,"alt":945,"aspectRatioXs":247,"asset":946,"title":945},"Kai Müller, Experience One",{"_ref":947,"_type":225},"image-b7de2a5f64c0c802ac62705b1b66305ba0daf8d1-822x822-png","The framework provides our customers with clear guidelines for programming and architecture. It shows which capabilities need to be built in which layers—in other words, the AI capabilities that companies need to develop today in order to remain capable of acting tomorrow.",{"_key":950,"_type":773,"alt":951,"aspectRatioXs":952,"asset":953,"caption":955},"26b0829baa17","a table showing different types of intelligence and knowledge","free",{"_ref":954,"_type":225},"image-128761ec0748bef8c851ed38834cf08d6783bcef-1002x1304-png","Agentic AI Framework for the systematic development of (partially) autonomous AI agents (source: Experience One AG)",{"_key":957,"_type":164,"children":958,"markDefs":963,"style":172},"5353ce5e8f11",[959],{"_key":960,"_type":168,"marks":961,"text":962},"2e2282b36332",[744],"Dimension 1: The three architecture layers",[],{"_key":965,"_type":164,"children":966,"markDefs":971,"style":172},"5517df1df04e",[967],{"_key":968,"_type":168,"marks":969,"text":970},"fc2398da2be9",[],"The layers help companies think holistically about AI systems—from user experience to knowledge base.",[],{"_key":973,"_type":164,"children":974,"level":303,"listItem":918,"markDefs":983,"style":172},"e838d38bf088",[975,979],{"_key":976,"_type":168,"marks":977,"text":978},"751a786a2d36",[744],"Experience Layer – Designing the user experience:",{"_key":980,"_type":168,"marks":981,"text":982},"6b652b92e48c",[],"\nHow do humans and AI interact? This involves touchpoints, dialogue logic, and interfaces—from chatbots to intelligent agents that act independently and proactively.",[],{"_key":985,"_type":164,"children":986,"level":303,"listItem":918,"markDefs":995,"style":172},"39673b1e6ecd",[987,991],{"_key":988,"_type":168,"marks":989,"text":990},"b2919e77746f",[744],"Intelligence Layer – Develop decision-making logic:",{"_key":992,"_type":168,"marks":993,"text":994},"800c6e401e72",[],"\nThis level models roles, workflows, and thought processes—in other words, everything that enables agents to plan, decide, and learn independently.",[],{"_key":997,"_type":164,"children":998,"level":303,"listItem":918,"markDefs":1007,"style":172},"57b44f28ff5a",[999,1003],{"_key":1000,"_type":168,"marks":1001,"text":1002},"86033601c7a7",[744],"Knowledge Layer – Structure and secure knowledge:",{"_key":1004,"_type":168,"marks":1005,"text":1006},"24e3fce2d02f",[],"\nThis is where we define what information the AI uses and how knowledge is organized. Data models, governance mechanisms, and knowledge architectures are created—the foundation for sustainable agent capabilities.",[],{"_key":1009,"_type":164,"children":1010,"markDefs":1015,"style":172},"a063a1054b9c",[1011],{"_key":1012,"_type":168,"marks":1013,"text":1014},"a735cb6ef393",[744],"Dimension 2: The stages of development of agentic AI",[],{"_key":1017,"_type":164,"children":1018,"markDefs":1023,"style":172},"a252a80f2ade",[1019],{"_key":1020,"_type":168,"marks":1021,"text":1022},"368219cb54c6",[],"The second dimension describes where AI systems stand in terms of AI maturity—and where they can develop:",[],{"_key":1025,"_type":164,"children":1026,"level":303,"listItem":918,"markDefs":1035,"style":172},"d01ac8cee08d",[1027,1031],{"_key":1028,"_type":168,"marks":1029,"text":1030},"7ce365c79f19",[744],"Tool (Level 1)",{"_key":1032,"_type":168,"marks":1033,"text":1034},"8789100fc275",[]," – responds to simple inputs without understanding context.",[],{"_key":1037,"_type":164,"children":1038,"level":303,"listItem":918,"markDefs":1047,"style":172},"eba3259e4a65",[1039,1043],{"_key":1040,"_type":168,"marks":1041,"text":1042},"7523ae689036",[744],"Assistant (Level 2)",{"_key":1044,"_type":168,"marks":1045,"text":1046},"d85579746d0e",[]," – supports people in fixed roles and workflows.",[],{"_key":1049,"_type":164,"children":1050,"level":303,"listItem":918,"markDefs":1059,"style":172},"3ef638fd2ace",[1051,1055],{"_key":1052,"_type":168,"marks":1053,"text":1054},"9be1cf075d92",[744],"Agent (Level 3)",{"_key":1056,"_type":168,"marks":1057,"text":1058},"8b72bd157472",[]," – acts in a goal-oriented manner, makes decisions, and adapts.",[],{"_key":1061,"_type":164,"children":1062,"markDefs":1091,"style":172},"7bccf46d6152",[1063,1067,1071,1075,1079,1083,1087],{"_key":1064,"_type":168,"marks":1065,"text":1066},"39d650d4ae13",[],"Next in line are ",{"_key":1068,"_type":168,"marks":1069,"text":1070},"171646a7bf6d",[744],"Professional",{"_key":1072,"_type":168,"marks":1073,"text":1074},"b76128c1c391",[]," (Level 4) and ",{"_key":1076,"_type":168,"marks":1077,"text":1078},"9dab66ad6232",[744],"Innovator",{"_key":1080,"_type":168,"marks":1081,"text":1082},"9f6f9d983e87",[]," (Level 5) – levels at which AI thinks, learns, and creates new things independently. These levels serve as a ",{"_key":1084,"_type":168,"marks":1085,"text":1086},"5a86676699f9",[744],"maturity model",{"_key":1088,"_type":168,"marks":1089,"text":1090},"f4c2a20e72da",[]," for prioritizing programs and planning expansion stages in a targeted manner.",[],{"_key":1093,"_type":164,"children":1094,"markDefs":1099,"style":172},"7773671fad6b",[1095],{"_key":1096,"_type":168,"marks":1097,"text":1098},"b0374bebae41",[744],"How we use the framework in practice",[],{"_key":1101,"_type":164,"children":1102,"markDefs":1107,"style":172},"6205c973cb68",[1103],{"_key":1104,"_type":168,"marks":1105,"text":1106},"7f96523c7596",[],"The framework is not a theoretical blueprint, but rather an orientation system for transformation. In projects, it serves as a basis for developing programs, architectures, and roadmaps that gradually work toward the next level of agential maturity and helps to:",[],{"_key":1109,"_type":164,"children":1110,"level":303,"listItem":1115,"markDefs":1116,"style":172},"ff5d4b398d9d",[1111],{"_key":1112,"_type":168,"marks":1113,"text":1114},"e59a95c2a6bd",[],"Structure organizations before scaling AI","bullet",[],{"_key":1118,"_type":164,"children":1119,"level":303,"listItem":1115,"markDefs":1124,"style":172},"c9b9fbe85ee3",[1120],{"_key":1121,"_type":168,"marks":1122,"text":1123},"530e3221e0fd",[],"Introduce governance and standards across teams",[],{"_key":1126,"_type":164,"children":1127,"level":303,"listItem":1115,"markDefs":1132,"style":172},"0a55caad2c8d",[1128],{"_key":1129,"_type":168,"marks":1130,"text":1131},"93779021b798",[],"Prioritize use cases in a targeted manner",[],{"_key":1134,"_type":164,"children":1135,"level":303,"listItem":1115,"markDefs":1140,"style":172},"ccec9f56aa1e",[1136],{"_key":1137,"_type":168,"marks":1138,"text":1139},"7a6e74eee42a",[],"Ensure the reusability of skills across projects",[],{"_key":1142,"_type":942,"caption":1143,"sanityImage":1144,"text":1159},"8ee9c2007468","Caspar Tajbakhsh, Director Platform Management Experience One",{"_type":220,"alt":1145,"aspectRatioXs":247,"asset":1146,"crop":1148,"hotspot":1153,"title":1158},"a man with a beard is wearing a light blue shirt and black jeans .",{"_ref":1147,"_type":225},"image-3551af5e2942290022e9924dc62b46849ba8747a-960x1280-jpg",{"_type":268,"bottom":1149,"left":1150,"right":1151,"top":1152},0.5565914437570794,0.2419976815897692,0.2282161285515616,0.024636228979698527,{"_type":273,"height":1154,"width":1155,"x":1156,"y":1157},0.4187723272632221,0.5297861898586692,0.5068907765191037,0.23402239261130958,"Caspar Tajbakhsh, Experience One","We use the levels of the framework not only for architecture, but also for alignment with the organizational structure. This allows us to clearly define responsibilities, reusability, and governance.",{"_key":1161,"_type":164,"children":1162,"markDefs":1167,"style":172},"410ad73d919b",[1163],{"_key":1164,"_type":168,"marks":1165,"text":1166},"ff447785695d",[],"To ensure success, the contents of the framework are translated into concrete programs, hero services, and live hacks that have a direct impact on everyday business operations. The framework forms the strategic backbone for this—it combines strategy, technology, and organization into a comprehensive picture that can be implemented.",[],{"_key":1169,"_type":164,"children":1170,"markDefs":1175,"style":172},"777577351b58",[1171],{"_key":1172,"_type":168,"marks":1173,"text":1174},"17c8bedfec96",[744],"From roadmap to reality: The path to agentic AI",[],{"_key":1177,"_type":164,"children":1178,"markDefs":1183,"style":172},"4b2d629a79ba",[1179],{"_key":1180,"_type":168,"marks":1181,"text":1182},"f0acba1cccab",[],"The path to Agentic AI is not a technical sprint, but a strategic learning journey. The Agentic AI Framework serves as both a compass and a tool—it provides orientation, a common language, and makes AI tangible and implementable.",[],{"_key":1185,"_type":164,"children":1186,"markDefs":1191,"style":172},"da9f6f3bd1cb",[1187],{"_key":1188,"_type":168,"marks":1189,"text":1190},"c245c6c4131d",[],"Companies that take this structured approach build standardized, reusable agent capabilities—automating not only individual workflows, but entire value chains. Only those who start using the application now, develop suitable workflows, and use AI responsibly will remain capable of acting in the next generation.",[],{"_key":1193,"_type":164,"children":1194,"markDefs":1207,"style":172},"ea48ae8d8be2",[1195,1199,1203],{"_key":1196,"_type":168,"marks":1197,"text":1198},"d5ebe4c928c0",[],"Find out more in the white paper ",{"_key":1200,"_type":168,"marks":1201,"text":1202},"8beda356618d",[744],"\"Road to Agentic AI\"",{"_key":1204,"_type":168,"marks":1205,"text":1206},"fd8e3f792ae6",[]," – with a framework, practical examples, and specific recommendations for the next steps.",[],{"_key":1209,"_type":788,"label":1210,"reference":1211},"e5401f7c06fe","Read whitepaper",{"_ref":1212,"_type":225},"d75a47d1-bd04-4f89-850d-2e3646ffeb0d",{"contactPerson":1214},{"_type":799,"copyContent":1215,"person":1216,"title":1217},"position",{"_ref":803,"_type":225},"Editorial team",{"_key":1219,"_type":832,"headline":1220,"items":1221},"ba2784ee2d0c","You mights also be interested in",[1222,1225],{"_key":1223,"_ref":1224,"_type":225},"43d6ecbf932f","f2361d33-6dd1-4cc9-b5b1-4220502d5c24",{"_key":1226,"_ref":1227,"_type":225},"886c56bfb5b5","d1fa5bd5-9e58-42ed-a035-9d023ca2c5be",[1229],{"_key":1230,"_ref":1231,"_type":225},"cb753d427872","8ee90207-6d1b-4f56-a27c-eca2cc663105",false,{"description":1234,"image":1235,"keywords":1239,"title":1246,"type":1247},"Learn how the Agentic AI Framework helps companies systematically design, scale, and responsibly deploy AI.",{"_type":1236,"asset":1237},"image",{"_ref":1238,"_type":225},"image-b1402b34f36d32bcb97867908e5b5b68b7f78af3-2160x2160-png",[1240,1241,1242,1243,1244,1245],"Agent","AI organization","AI transformation","AI strategy","AI agents","Experience One","Agentic AI Framework: How companies become AI-ready","article",{"_type":426,"current":1249},"agentic-ai-framework-from-ai-tool-to-agent",{"_type":1251,"categories":1252,"headline":1253,"publishedDate":848,"sanityImage":1254,"text":1259},"newsArticleTeaser",[26],"Agentic AI Framework – From AI tool to agent",{"_type":220,"alt":1255,"aspectRatioXs":264,"asset":1256,"title":1258},"a book is open to a page that says assistant",{"_ref":1257,"_type":225},"image-3966df1de48c4cc769b2a467fba60aac2cb77401-2198x2160-png","From AI tool to agent – with structure to agentic AI.","The future of AI is agentic. Experience One's Agentic AI Framework shows how companies can strategically develop and scale AI agents and integrate them responsibly into their organization—step by step toward becoming a true AI organization.",{"_createdAt":1261,"_id":1262,"_key":1263,"_ref":1262,"_rev":1264,"_system":1265,"_type":699,"_updatedAt":1268,"category":1269,"content":1271,"language":13,"newsCategories":1422,"pinned":1232,"reference":66,"seo":1426,"slug":1432,"teaser":1434,"tenant":39,"title":1274},"2024-07-09T06:32:22Z","5744d9ce-d95a-4dd3-8d3f-c985a4b3379f","de171bfb76ee","brI2zNxakiAr1nrNuTVpKM",{"base":1266},{"id":1262,"rev":1267},"k1A3e8mhKQC1K1501RsueY","2026-05-06T14:31:55Z",{"slug":1270},{"_type":426,"current":25},[1272,1276,1282,1388],{"_key":1273,"_type":706,"headline":1274,"publishedDate":1275},"51db440c8b3c","Experience One presents 5-level model for generative AI experiences","2024-07-17",{"_key":1277,"_type":711,"sanityImage":1278},"c9cfd136de4f",{"_type":220,"alt":1279,"aspectRatioSm":714,"aspectRatioXs":264,"asset":1280},"The white paper \"Generative AI and the future of the customer experience\" provides a structured approach to the implementation of AI projects",{"_ref":1281,"_type":225},"image-d975a1a2154cf15299d3a975ea37f1abe2a1da16-2700x1126-jpg",{"_key":1283,"_type":720,"content":1284,"sidebar":1384},"ec2f6ef424db",[1285,1293,1301,1306,1314,1321,1329,1337,1342,1349,1370,1377],{"_key":1286,"_type":164,"children":1287,"markDefs":1292,"style":172},"a77404b4ee82",[1288],{"_key":1289,"_type":168,"marks":1290,"text":1291},"1a7d9db1f9be0",[],"Berlin\u002FFrankfurt\u002FStuttgart, July 17, 2024—Experience One publishes framework for the development of innovative customer interactions, complementing its consulting and service offering for the strategic integration and structured implementation of generative AI. With this new offering, Experience One supports companies in leveraging and fully exploiting the potential of technology for customer experience and long-term competitiveness.",[],{"_key":1294,"_type":164,"children":1295,"markDefs":1300,"style":172},"bd1da4a2c6ba",[1296],{"_key":1297,"_type":168,"marks":1298,"text":1299},"968ec1474b0c0",[],"GenAI offers the unique opportunity to create completely new value propositions, value chains, revenue mechanisms and business logics. To illustrate the fundamental impact of generative AI on the customer experience, Experience One presents the five levels of generative AI experiences in a recent white paper. These show how companies are innovating completely new customer-centric products and services now and in the future. At the same time, with the 5-level model, the transformation experts provide a suitable taxonomy for a transparent discussion and a common understanding of the capabilities and effects of generative AI—both within companies and in the economic discourse.",[],{"_key":1302,"_type":773,"alt":1303,"aspectRatioXs":222,"asset":1304,"caption":1303},"af77e79ff8dd","The 5-level model for generative AI experiences shows the impact of generative AI on the customer experience.",{"_ref":1305,"_type":225},"image-18d425d83c0996e69a5efbb6b8c5f149c61cf015-3840x2160-png",{"_key":1307,"_type":164,"children":1308,"markDefs":1313,"style":172},"8028e5ca205b",[1309],{"_key":1310,"_type":168,"marks":1311,"text":1312},"3fb94526fb8e0",[],"The five levels—AI as a tool, as an assistant, as a co-pilot, as a professional and as an innovator—describe an increasing degree of performance and autonomy of AI as well as its potential for the customer experience. The model was designed based on the five levels of vehicle automation and the classification of AGI (Artificial General Intelligence) by Google DeepMind.",[],{"_key":1315,"_type":942,"caption":1316,"sanityImage":1317,"text":1320},"7e9e1f1628ed","Kai Müller, Founder and CEO at Experience One",{"_type":220,"asset":1318},{"_ref":1319,"_type":225},"image-eedd6dee0db4ef44494e89668f83b8739914c6bf-4266x3048-jpg","Disruptive technology is always faster than the market. 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