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October 19, 5 p.m., Berlin

EO Day 2023 “rethink: Generative AI”

Experience One’s EO Day 2023 “rethink” brings together future shapers to unlock Generative AI for the Customer Experience.

Learn From the Best. Connect With Innovation Drivers.

What we take for granted today, we need to completely rethink with Generative AI—from e-commerce to administration, from website to consultation. When technologies and innovations of this kind are redefining the next “New Normal” in many areas of life with high dynamics, the exchange of experiences is particularly important.

At the EO Day “rethink: Generative AI”, we therefore bring together different perspectives and open our minds to fresh approaches: be it the AI-powered super salesperson, the digital CEO or highly personalized content automation. Bestselling author Dr Paul Marsden (Consumer Psychologist, University of the Arts London) provides insights on how consumers react to Generative AI, while Kai Müller (Founder and CEO, Experience One) delivers concrete action recommendations for building a branded AI experience.

In the subsequent panel on “AI-driven Transformation”, we will discuss aspects from Human Experience to AI technology with Lena-Sophie Müller (Managing Director, Initiative D21 e.V.), Maren Heiß (Senior Vice President Retail Banking, DKB), Markus Scholz (Head of Digital Transformation Office, Mercedes-Benz), and Marek Rydzewski (CDO, BARMER) and share experiences, insights and strategies for success.

Although Experience One has a cosmopolitan way of perceiving the world, our event will be held in German. Come and join us to enrich your network with future shapers from the areas of product, data, technology, design, and marketing. Run your own project successfully through the exchange of knowledge and experience.

October 19, 2023
5 p.m.

Experience One
Schinkelplatz 5
10117 Berlin

On Stage


5:00 p.m. – Doors open

5:30 p.m. – Keynotes & panel discussion

7:30 p.m. – Food, drinks & networking

9:30 p.m. – Goodbye

Anmeldung zum EO Day „rethink – Generative AI“

Connecting People

  1. Mercedes-Benz
  2. Bosch
  3. Postbank
  4. Festo
  5. Deutsche Bahn
  6. Procter&Gamble
  7. Zeiss
  8. AOK
  9. Lufthansa
  10. Deutsche Bank
  11. Post
  12. ING
  13. Sparkasse
  14. Fresenius Kai
  15. PVH